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JioStar·Media·18 days ago

Associate Director - Product & Revenue Strategy (Pricing & Packaging), Sports

Senior · 10-15 yearsH1B likely

About this role

About the Role

The Pricing & Packaging team within the Product & Revenue Strategy (PRS) vertical drives JioStar’s Sports monetization strategy by designing smart, data-led pricing frameworks and packages across all key sports events. Partnering with cross-functional teams, they balance market competitiveness with revenue goals, ensuring every ad format and property is priced for maximum impact and long-term growth.

Key Responsibilities

  • Own the design and execution of standardized pricing packages across all Premium Sports properties, in close collaboration with cross-functional teams including Supply, Legal, Media Rights, AdTech, and Product.

  • Craft forward-looking pricing strategies, tactical schemes, and offer constructs that unlock competitive advantage and support aggressive revenue targets.

  • Drive alignment with key media agencies through structured incentive plans, pricing governance, revenue maximization initiatives, and trade promotions.

  • Lead pricing for new and emerging ad formats while evaluating their impact on Sell Through Rate (STR), ensuring long-term monetization success.

  • End-to-end ownership of revenue planning, rate card management, discounting frameworks, and agency-specific pricing structures.

  • Leverage analytics and performance insights to shape pricing decisions, assess trade-offs, and drive optimization across deals and packages.

  • Act as a central hub, coordinating closely with Product, Ad Ops, Brand Solutions, and Content teams to align pricing with product innovation and sales strategy.

Skills and Attributes for Success

  • Structured problem solver - ability to develop solutions in an ambiguous environment

  • Strong in analytics with a high comfort around numbers

  • Should have worked in inter team and intra team collaborative roles with an ability to manage various stakeholders

  • Strong flair and keen interest in Advertising, Media, and Sports

Preferred Education and Experience

  • MBA with 7 to 12 years of strategy consulting experience will be preferred.

  • Looking for candidates from Management consulting/ Market strategy/Business strategy/Ad Sales Strategy/GTM/Pricing Strategy background.