๐ง๐ต๐ถ๐ ๐ฟ๐ผ๐น๐ฒ ๐ถ๐ ๐ณ๐ผ๐ฟ ๐ผ๐ป๐ฒ ๐ผ๐ณ ๐๐ต๐ฒ ๐ช๐ฒ๐ฒ๐ธ๐ฑ๐ฎ๐'๐ ๐ฐ๐น๐ถ๐ฒ๐ป๐๐
๐ฆ๐ฎ๐น๐ฎ๐ฟ๐ ๐ฟ๐ฎ๐ป๐ด๐ฒ: ๐ฅ๐ ๐ญ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ - ๐ฅ๐ ๐ฒ๐ฌ๐ฌ๐ฌ๐ฌ๐ฌ (๐ถ๐ฒ ๐๐ก๐ฅ ๐ญ-๐ฒ ๐๐ฃ๐)
Experience: 1+ yrs
Location: Delhi, India, New Delhi, Delhi, India
Job Type: Full-time
We are looking for a creative and versatileย Digital Copywriterย with agency experience to join a fast-paced creative team working with leadingย fashion and lifestyle brands. The role requires someone who can combine strong writing skills with cultural awareness, digital fluency, and a sharp understanding of brand voice.
The ideal candidate will be comfortable developing compelling copy across social media, digital campaigns, websites, and other brand communication channels while adapting their writing style to suit different audiences and brand identities.
Requirements
Key Responsibilities
- Develop engaging and creative copy forย social media, digital campaigns, websites, advertisements, and brand communication.
- Write compelling content across multiple formats while maintaining brand consistency.
- Develop headlines, captions, taglines, campaign messaging, product copy, and other digital content.
- Adapt tone of voice and writing style across multipleย fashion and lifestyle brands.
- Collaborate with designers, social media teams, strategists, and creative leads to develop integrated campaigns.
- Contribute creative concepts, campaign ideas, content themes, and storytelling approaches.
- Research fashion, lifestyle, cultural, and digital trends to keep content fresh and relevant.
- Review and edit content for grammar, clarity, tone, consistency, and accuracy.
- Translate creative briefs and brand objectives into engaging written communication.
- Manage multiple projects and brand requirements while consistently meeting deadlines.
- Participate in creative brainstorming sessions and contribute ideas beyond the written brief.
- Stay updated with evolvingย social media formats, digital trends, audience behaviour, and content best practices.
What Makes You a Great Fit
- 1โ5 years of professional copywriting experience, preferably within a creative, advertising, branding, or digital agency.
- Mandatory experience working withย fashion and lifestyle brands.
- Excellent command ofย English, grammar, vocabulary, and storytelling.
- Strong ability to write concise, engaging, and culturally relevant digital content.
- Understanding of social media platforms, digital content formats, and emerging trends.
- Strong creative thinking with the ability to generate original campaign and content ideas.
- Ability to adapt writing style and tone for different brands, audiences, and communication objectives.
- Strong understanding of brand voice, positioning, and visual storytelling.
- Excellent proofreading and editing skills with a strong eye for detail.
- Ability to manage multiple brands, briefs, deadlines, and revisions simultaneously.
- Strong collaboration and communication skills with creative and non-creative stakeholders.
- A proactive, curious, and trend-aware mindset with a genuine interest inย fashion, lifestyle, culture, and digital media.
- Comfortable working in a fast-pacedย agency environmentย and responding positively to feedback.
