Growth Generalist

About the Role

Join a fast-moving, Berlin-based B2B performance marketing and lead generation agency that helps companies across industries acquire more qualified leads and customers. In this role, you won't just advise — you'll develop growth strategies and execute them yourself, using proprietary in-house tools built specifically to outpace anything available on the open market.

You'll work across a wide variety of business models and markets, gaining rare behind-the-scenes access to how diverse companies grow — and directly contributing to their results.

What You'll Do

• Develop and execute multichannel growth strategies for B2B clients across industries

• Run outbound and performance marketing campaigns across channels such as LinkedIn, Google, and email

• Build and manage automations using tools like Clay, Make, and OpenAI-powered workflows

• Integrate with and optimize client CRM systems (e.g., HubSpot, Salesforce, Pipedrive)

• Build reporting infrastructure to track pipeline value, lead quality, and campaign ROI

• Use signal-based outreach techniques to generate qualified first meetings for clients

• Challenge existing strategies, identify key growth levers, and drive measurable outcomes

What We're Looking For

Required:

• Bachelor's or Master's degree plus 1–6 years of relevant experience in a fast-moving environment (startup, consulting, or venture capital)

• Hands-on experience in multichannel outbound and/or performance marketing

• Ability to build automations while also having a genuine feel for sales and communication

• Fluency in both German and English (spoken and written) — required

• Right to work in Germany — required (no visa sponsorship available)

• Direct, honest communicator with high personal standards

• Reflective working style — you learn from mistakes and grow from them

Nice to Have:

• 4–6 years of experience in high-velocity environments such as B2B SaaS, growth agencies, or VC-backed startups

• Familiarity with tools like Clay, Make, or similar data enrichment and workflow automation platforms

Compensation & Benefits

• Salary: €65,000 – €80,000 per year

• 1:1 mentoring with senior leadership

• Hybrid working model

• Gym membership

• Team events and offsites

• Apple hardware setup

Location

This is a hybrid role based in Berlin, Germany (Berlin Mitte). Regular on-site presence is expected. No visa sponsorship is available — candidates must have the right to work in Germany.