The brand creative studio within Amazon Devices & Services' Growth and Execution Organization (GXO) at Amazon is seeking a Sr. Manager, Creative Program Management to set the vision for our creative program management practice and scale its impact across the organization, spanning our global product launches, events, and integrated marketing campaigns. This is a senior leadership role for a deep expert in the discipline. You will lead a high-impact team with a strategically important charter, and you will be recognized across the organization as the definitive authority on how creative program management is done and how it should evolve — including how AI reshapes the way the practice works.
You will own and define the strategy for the practice, design the workflows, mechanisms and standards that the broader creative organization adopts, and operate where the problem and the path are not yet defined. You will be a trusted partner to senior stakeholders and creative partners, translating ambiguous business goals into structured creative programs and setting a vision that connects brand strategy to how it comes to life for the customer.
The ideal candidate is a seasoned creative program management leader who is the deepest expert in the room and uses that expertise and high judgment to shape strategy, not just execution. You lead a team while personally setting the bar for the craft, and you influence far beyond your team by teaching, writing, and defining the standards others follow. You bring advanced AI proficiency and a strong appetite for AI adoption, leading your team to build its own program and project management tools and to apply AI across all aspects of the work. You are comfortable making two-way-door decisions with independence, distilling diverse inputs from stakeholders across the organization into a clear set of priorities, and driving consensus on where the practice goes next. You are a true owner who raises the bar, manages expectations with senior partners, embraces ambiguity, and has a positive impact on team culture.
Key job responsibilities
- Own and define the strategy for the creative program management practice — designing the workflows, mechanisms, structures, and standards, including the team's own program and project management tooling, needed to meet long-term goals where the problem and path are not yet defined.
- Lead a high-impact team with a strategically important charter, personally setting the bar for the discipline, growing depth of expertise, and demonstrating a strong appetite for AI adoption across all aspects of the work.
- Lead the team to build repeatable, scalable processes and its own tools that help the organization prioritize, improve efficiency, and deliver on the roadmap.
- Serve as the organization-wide authority on creative program management, teaching and influencing partner teams and defining the best practices others adopt.
- Build deep, trusted partnerships with senior stakeholders, serving as the primary point of contact between the creative studio and the businesses we support.
- Own end-to-end execution of complex creative programs — quality of inputs, resourcing, schedules, budgets, and program status communication to leadership.
- Represent the practice in organizational planning (OP1/OP2, multi-year roadmaps), influencing priorities and resourcing with leaders several levels above your own.
- Assess and mitigate risks, make tradeoffs across time, scope, and resources, and develop closed-loop mechanisms to identify at-risk programs early and act decisively to get them back on track.
About the team
We are the Brand Studio within Amazon Devices & Services organization. We deliver the brand foundations, strategy, and creative design for product launches, events, and integrated marketing campaigns, partnering closely with business teams across the organization to bring our brand storytelling to life for customers.
Basic Qualifications
- Experience owning program strategy, managing end-to-end delivery, and communicating results to senior leadership
- Experience in managing and developing teams
- Experience handling ambiguous or undefined challenges through strong problem solving abilities
- Experience in stakeholder management, including influencing executive level global leaders
- Experience building scalable programs and repeatable scalable processes, levering various tools and methods to create scale and efficiency
- Experience with budgeting, scheduling and cost reports
- Bachelor's degree or equivalent in a related field
- Advanced AI proficiency, with proven experience building AI-native workflows that improve how creative programs are managed and delivered.
Preferred Qualifications
- 5+ years managing an operational team within a brand, design, or in-house creative studio.
Amazon is an equal opportunity employer and does not discriminate on the basis of protected veteran status, disability, or other legally protected status.
Our inclusive culture empowers Amazonians to deliver the best results for our customers. If you have a disability and need a workplace accommodation or adjustment during the application and hiring process, including support for the interview or onboarding process, please visit
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The base salary range for this position is listed below. Your Amazon package will include sign-on payments and restricted stock units (RSUs). Final compensation will be determined based on factors including experience, qualifications, and location. Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave. Learn more about our benefits at https://amazon.jobs/en/benefits.
USA, WA, Seattle - 184,500.00 - 249,600.00 USD annually
