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This role is for one of Weekday’s clients
Salary range: Rs 2000000 - Rs 2500000 (ie INR 20 - 25 LPA)
Min Experience: 4+ years
Location: Gurgaon, Haryana, India
JobType: full-time
We're building the most trusted quick commerce platform for parents - delivering everything they need for their kids in minutes. Backed by Blume Ventures and currently in our 01 phase, we're assembling a mission-driven team to build something truly category-defining.
Requirements
- Own and manage performance marketing channels including Google Ads, Meta Ads (Facebook & Instagram), YouTube, and other paid platforms.
- Plan, execute, and optimize campaigns to achieve CAC, ROAS, and revenue targets.
- Develop and implement data-driven strategies to scale customer acquisition.
- Continuously monitor campaign performance and optimize based on insights and analytics.
- Collaborate with creative and product teams to improve ad creatives, landing pages, and conversion funnels.
- Conduct A/B testing across ads, creatives, audiences, and landing pages.
- Analyze user behavior and funnel performance using tools like Google Analytics, Mixpanel, or similar.
- Manage budgets effectively and allocate spends across channels for maximum ROI.
- Stay updated with industry trends, algorithm changes, and new growth opportunities.
Product Catalog
