Product Marketer
About this role
About the Role
We're a seed-stage enterprise AI platform startup based in Berlin, building software that helps organisations securely adopt and integrate generative AI across their entire operations. Our platform is model-agnostic, security-first, and deployed by companies ranging from mid-market to large enterprise — primarily in Europe.
We're looking for a Product Marketer who sits at the intersection of product and market: someone who turns frequent product releases into sharp positioning, compelling stories, and sales-ready materials. This is a central role that shapes how customers and prospects understand our capabilities as both the product and the category evolve.
This is an on-site role in Berlin, Germany. Visa sponsorship is not available.
What You'll Do
Own go-to-market plans for every meaningful product release and execute them across the right channels.
Turn product releases into compelling narratives that explain clearly why new features matter to buyers.
Develop and maintain positioning that differentiates the product for different buyer personas and markets (e.g. enterprise IT leaders vs. AI leads).
Create clear product content: comparison pages, capability overviews, one-pagers, and campaign explainers.
Work directly with customers, support tickets, and sales calls to surface and translate user value into marketing and sales assets.
Enable sales and customer success with messaging frameworks, collateral, and ready answers to difficult product questions.
Help define category positioning for enterprise AI as the market and product evolve.
Participate in product reviews to understand what is being built and why.
Appear on camera and participate in public-facing demos or presentations as needed.
What We're Looking For
Must-haves:
3+ years of product marketing experience, specifically delivering go-to-market for software features or products.
Proven track record owning end-to-end GTM — from planning through execution across channels — with measurable impact.
Ability to explain technical products simply and accessibly to non-technical audiences.
Excellent, clear writing skills — clarity over cleverness, every time.
Habit of working with customers to surface value and translate it into marketing and sales assets.
Bias to own problems end-to-end without waiting for a brief.
Collaborative, kind approach to cross-functional teammates and customer-facing stakeholders.
Nice to have:
Regular use of AI tools for research, drafting, and synthesis as part of your workflow.
Experience targeting or selling into German enterprise IT markets (including the Mittelstand).
Background in B2B enterprise marketing, sales enablement, or category creation.
Comfort participating in product reviews and engaging with engineering or design teams.
Location & Work Arrangement
This role is based on-site in Berlin, Germany. We're a small, collaborative team and value in-person work. Visa sponsorship is not available — candidates must already have the right to work in Germany.
About the Company
We're a ~20-person startup founded in Berlin in 2023, backed by well-known institutional investors at the seed stage. Our platform gives enterprises compliant, flexible access to AI chat, workflows, and custom agents — hosted in Europe, deployable on-premise or in the cloud, and integrated with the tools organisations already use. We work with companies across a range of industries and sizes, with a strong footprint in European enterprise markets.