Senior Account Based Marketing Manager
About this role
Job Requisition ID #
26WD100300
Senior Account Based Marketing Manager
Position Overview
The Autodesk Account Based & Field Marketing team in EMEA is looking for a seasoned professional to join the team. In this role you will be responsible for developing and executing account-based strategies that drive pipeline, customer engagement, and revenue growth for priority accounts and industry segments. The role partners closely with Sales, Product Marketing, Partner Marketing, and regional leadership to create integrated go-to-market programs.
Main responsibilities
Develop and execute Account-Based Marketing (ABM) strategies across 1 account clusters
Partner with Sales leadership to identify target accounts and align marketing plans with account priorities
Build integrated, multi-channel marketing campaigns including:
Digital marketing
Executive programs
Events
Webinars
Content marketing
Paid media
Drive pipeline creation, acceleration, and expansion opportunities
Analyze account insights and campaign performance to optimize marketing investments
Coordinate execution across multiple marketing functions including creative, campaign operations, analytics, events, and communications
Measure success using KPIs such as:
Marketing-sourced pipeline
Influenced pipeline
Account engagement
Opportunity creation
ROI
Minimum Qualifications
Strong B2B SaaS or enterprise software marketing experience
Deep knowledge of Account-Based Marketing (ABM)
Pipeline and demand generation expertise
Sales alignment and stakeholder management
Data-driven decision making
Campaign planning and project management
Excellent written and verbal communication skills in English (required)
Strong analytical and problem-solving skills
Marketing automation and CRM familiarity (Marketo, Salesforce, etc.)
Bachelor's degree in Marketing, Business, or related field
Approximately 7–10 years of B2B marketing experience
Proven track record of delivering pipeline and revenue impact through marketing initiatives
Operates independently with minimal supervision
Owns strategy as well as execution for a significant marketing portfolio
Influences cross-functional stakeholders without direct authority
Makes data-driven decisions and recommendations
Contributes to marketing best practices
Acts as a trusted partner to Sales leadership rather than solely executing campaigns
#LI-IS1
Learn More
About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software – from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
We take great pride in our culture here at Autodesk – it’s at the core of everything we do. Our culture guides the way we work and treat each other, informs how we connect with customers and partners, and defines how we show up in the world.
When you’re an Autodesker, you can do meaningful work that helps build a better world designed and made for all. Ready to shape the world and your future? Join us!
Salary transparency
Salary is one part of Autodesk’s competitive compensation package. For Germany based roles, we expect a starting base salary between $74,000 and $107,800. Offers are based on the candidate’s experience and geographic location, and may exceed this range. In addition to base salaries, our compensation package may include annual cash bonuses, commissions for sales roles, stock grants, and a comprehensive benefits package.Belonging
We take pride in cultivating a culture of belonging where everyone can thrive. Learn more here: https://www.autodesk.com/company/global-belonging
In-Person Onboarding and Identity Verification
This role may require in-person onboarding and/or in-person ID verification.
Are you an existing contractor or consultant with Autodesk?
Please search for open jobs and apply internally (not on this external site).