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The key role of the Senior Marketing Specialist is to support one of our clients with the development of marketing strategies and the implementation of tactical marketing and advertising initiatives for our client at a corporate and project level.
Savills is a globally recognised real estate brand and offers the opportunity for growth and development. We are looking for a motivated and professional individual with an interest in benefiting from the support and experience the brand can offer.
Key Responsibilities
In conjunction with the Associate Director – Property Marketing, develop and implement innovative, comprehensive, and relevant marketing plans for all relevant projects. This Includes:
Market research
Positioning and brand development
Advertising and promotion
Event management including activations and launches
Communications, public relations, community consultation and the sales release schedule
Supplier management and production execution
Additionally, You Will Be Asked To
Maintain the day-to-day marketing budget for relevant projects.
Implement tactical marketing campaigns across all platforms.
Constant liaison with the sales team to ensure they are provided with all the relevant sales and promotional information to effectively promote opportunities for customers.
Collate, monitor, and assess data on a weekly and monthly basis including sales, traffic, social media and website reports.
Ensure up to date competitors and market trends are communicated to the team on a regular basis.
Review and address the brand’s onsite and online presence on a weekly basis.
Support in content creation and development of daily stories and edits.
Draft reports for campaigns and events for managed properties.
Understanding the needs of all internal stakeholders through attending regular meetings and maintaining records of these meetings as required.
Work with external consultants including advertising and public relations agency as well as external consultants
Skills, Knowledge and Experience
A sound knowledge of key marketing principles and the implementation of marketing strategies
Project and/or brand marketing experience in the property industry would be highly valued
Analytical and problem-solving skills
Interpersonal, verbal, and written communication and presentation skills
Project management skills, including critical path development
Time management skills with the ability to deliver under tight deadline for multiple projects
Ability to work independently
Self-motivating
Requirements
Computer literate with proficiency in using Microsoft Office applications i.e. Word, PowerPoint and Excel
Excellent command of both the Arabic and English language
Bachelor’s degree in marketing, Communications, or other relevant degree
