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10 days ago
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Diageo / United Spirits·FMCG·10 days ago
10 days ago

Assistant Manager - Customer Marketing (Innovation)

Jaipur, IndiaMid · 5-10 yearsMarketing Manager

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Must-have skills for this role

  • outlet activation
  • in-store visibility
  • vendor management
  • market execution

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What you'll do

  • Outlet Activation: Execute customer marketing and trade activation plans directly at retail and on-trade channels.
  • In-Store Visibility: Drive brand visibility using Point of Sale Materials (POSM), merchandising, gondolas, racks, and signage.
  • Market Execution: Conduct regular market visits, outlet mapping, and joint field recees with the sales team to evaluate and finalize locations.
  • Vendor & Promoter Management: Manage on-ground vendors, promoters, installation upkeep, and purchase order (PO) bill clearances.
  • Cross-Functional Alignment: Collaborate closely with commercial sales and brand marketing teams to track performance metrics and activity calendars.
  • Support sales team in achieving volume & distribution targets
  • Handle documentation (POs, bills, stock tracking, etc.)

Summarised by NextRaise from the employer’s description, which follows in full below.

Full description from employer

Job Description :

Job title: Assistant Manager - Customer Marketing (Innovation)

Responsibilities:

  • Outlet Activation: Execute customer marketing and trade activation plans directly at retail and on-trade channels.
  • In-Store Visibility: Drive brand visibility using Point of Sale Materials (POSM), merchandising, gondolas, racks, and signage.
  • Market Execution: Conduct regular market visits, outlet mapping, and joint field "recees" with the sales team to evaluate and finalize locations.
  • Vendor & Promoter Management: Manage on-ground vendors, promoters, installation upkeep, and purchase order (PO) bill clearances.
  • Cross-Functional Alignment: Collaborate closely with commercial sales and brand marketing teams to track performance metrics and activity calendars.
  • Support sales team in achieving volume & distribution targets
  • Handle documentation (POs, bills, stock tracking, etc.)

About the Function:    

Sales is where our brands meet the real world.

This team builds the relationships that bring our products to life, partnering closely with customers across markets, channels and occasions to make sure our brands are part of moments that matter everywhere.

It’s a dynamic, people-focused environment where curiosity, commercial thinking and strong relationships make the difference. You’ll have the opportunity to grow your network, develop your skills and see the direct impact of your work every day.

Working with us
Flexibility is key to our success. Talk to us about what flexibility means to you, so that you’re supported to manage your wellbeing and balance your priorities from day one. 

We recognise and value performance, offering our people a highly competitive Rewards and Benefits package including:

Our purpose is crafting iconic drinks chosen for life’s moments. And it’s our people, with their different experiences, perspectives and talents, who make that possible.

We value diversity in its broadest sense and want everyone to feel they can belong, contribute and strive for their personal best. You’ll work alongside people with different backgrounds, experiences and perspectives — challenging, supporting and learning from one another as one outstanding team.

Together, we’re constantly learning and improving, combining the strength of our people, capabilities and iconic brands to raise the bar, grow and win. Wherever you join us, you’ll have the opportunity to contribute, make an impact and play your part in making life’s moments mean a little more.

Ready to bring your best? This could be your opportunity. 

 

If you require a reasonable adjustment, please ensure that you capture this information when you submit your application. 

Worker Type :

Regular

Primary Location:

Jaipur

Additional Locations :

Job Posting Start Date :

2026-09-10
FMCG

Company

Diageo / United SpiritsFMCG
Jaipur, India

Company facts come from this company's own listings. We only show what the postings themselves carry.

Sourced from Diageo / United Spirits's careers site·first seen 10 Sept 2026·last verified 10 Sept 2026·How we source jobs

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