Associate Product Marketing Manager
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What you'll do
- Working with Product Marketing Manager in driving brand identity, strategy, positioning, messaging, and competitive differentiation
- Leading sales enablement efforts and collaborating on marketing activities across multiple Legrand AV brands
- Understanding customers, markets, applications, and competitors, using strategic insights and market data to drive the development of positioning and messaging that resonates with buyers
- Empowering sales channels to be successful
- In collaboration with the marketing team, developing content, tools, and collateral that drive demand
- Clearly presenting product's value proposition in a way that resonates with customers and clearly articulating how we solve their problems
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
At a Glance
Legrand has an exciting opportunity for a Associate Product Marketing Manager to join the Audio Video Division in Minnetonka, MN. The Assoc. Product Marketing Manager works with Product Marketing Manager in driving brand identity, strategy, positioning, messaging, and competitive differentiation, as well as leading sales enablement efforts and collaborating on marketing activities across multiple Legrand AV brands. The Assoc. Product Marketing Manager understands our customers, markets, applications, and competitors, using strategic insights and market data to drive the development of positioning and messaging that resonates with buyers. This helps empower our sales channels to be successful. In collaboration with the marketing team, the manager will develop content, tools, and collateral that drive demand. Asso. Product Marketing Manager has the ability to clearly present our product’s value proposition in a way that resonates with customers and clearly articulates how we solve their problems.
Company
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