Asst. Manager /Manager - Performance Marketing
Full-timeSenior · 8+ yearsH1B likely
About this role
Who We Are ?
RENEE Cosmetics is one of the leading Indian cosmetics brands, empowering individuals to celebrate their beauty through innovative, multifunctional, and easy-to-use products. As one of the fastest-growing beauty brands in India, RENEE is redefining makeup and moving toward becoming a globally recognized name.
If you’re a Performance Marketing Manager who thrives on scaling brands and driving measurable growth, we’d love to hear from you.
What role will you play? (Key Responsibilities)
- Own and lead the overall performance marketing strategy across all digital channels.
- Plan, execute, and scale campaigns across Google Ads, Meta (Facebook & Instagram), YouTube, and other paid platforms.
- Drive customer acquisition, retention, and revenue growth through data-driven decisions.
- Manage and optimize SEM, PPC, display, and paid social campaigns to maximize ROI.
- Lead budget planning, allocation, and forecasting across channels.
- Build and manage full-funnel marketing strategies (awareness → consideration → conversion → retention).
- Analyze campaign performance and continuously optimize CPA, ROAS, CTR, and conversion rates.
- Oversee email, SMS, and WhatsApp marketing strategies for lifecycle engagement.
- Collaborate with creative, content, and product teams to deliver high-performing ad creatives.
- Drive A/B testing strategies across creatives, landing pages, and funnels.
- Monitor competitor activities, market trends, and consumer behavior.
- Optimize website performance, landing pages, and conversion funnels.
- Lead, mentor, and manage the performance marketing team and external agencies.
- Present performance insights and growth strategies to leadership.
What makes you a perfect fit?
- 8+ years of experience in performance marketing / growth marketing.
- Proven track record of managing high-budget campaigns and scaling brands.
- Strong expertise in Google Ads, Meta Ads, and analytics tools (GA4, etc.).
- Deep understanding of D2C / e-commerce performance marketing.
- Experience with marketing automation tools and CRM platforms.
- Strong analytical mindset with the ability to translate data into strategy.
- Excellent leadership and team management skills.
You are a Pro at:
- Customer Acquisition Cost (CAC) & Return on Ad Spend (ROAS)
- Traffic-to-lead and lead-to-conversion ratios
- Funnel optimization & conversion rate improvement
- Customer Lifetime Value (CLTV)
- Multi-channel attribution and performance tracking
- Scaling campaigns profitably
You ace the following powers:
- Strategic Thinking
- Ownership & Accountability
- Data-Driven Decision Making
- Problem-Solving
- Leadership & Team Building
- Strong Communication & Stakeholder Management
Why should you jump on our bandwagon?
- Be part of one of India’s fastest-growing beauty brands
- Work with a young, dynamic, and creative team
- Opportunity to own and scale large marketing budgets
- Fast-track career growth in a high-impact role
- Flexible work culture & alternate Saturdays off
- Enjoy 50% employee discount on all RENEE products