DirecteurDirectrice Marketing Marque MIPIM

Are you passionate about turning market insights into successful products and brands that deliver value to customers?

Do you enjoy using data, research, and strategic thinking to shape marketing initiatives and business growth?

About our Team

RX Global aims to create unforgettable experiences for attendees and exhibitors through organizing events. Innovation, creativity, and collaboration drive the company to offer exceptional services to clients.

About the Role

This role is responsible for executing brand and marketing plans that support product positioning, customer engagement, and business growth. You will work with market and customer insights, pricing strategies, and cross-functional stakeholders to deliver effective marketing initiatives and help drive commercial success.

Responsibilities

• Execute brand plans for specific products, services, or specialty areas within established brand management systems
• Execute marketing plans and campaigns within established marketing frameworks
• Collect, analyse, and interpret data to support business and marketing decisions
• Conduct economic and market research to identify trends, opportunities, and competitive insights
• Support solution analysis and product positioning initiatives
• Contribute to project management activities and cross-functional initiatives
• Support pricing strategy development and execution
• Deliver marketing execution activities aligned with business objectives

Key Requirements:

• Analyse customer, market and business data to identify trends, insights and opportunities that support informed decision-making.
• Conduct market, customer and competitor research to build a strong understanding of target audiences, buying behaviours and commercial opportunities.
• Translate research findings into clear recommendations, action plans and materials that support business growth and brand development.
• Use commercial insight to contribute to sales, marketing, pricing and customer segmentation strategies.
• Identify gaps between current and desired outcomes, diagnose needs through effective questioning and recommend practical solutions.
• Collaborate with stakeholders to align customer needs, sales processes and commercial priorities.
• Support strategic and tactical negotiations by helping shape value-led proposals that benefit both the customer and the organisation.
• Work independently with confidence, while sharing expertise and guidance with others where needed.

Work in a Way That Works for You

We promote a healthy work/life balance across the organisation. We offer an appealing working prospect for our people. With numerous wellbeing initiatives, shared parental leave, study assistance, and sabbaticals, we will help you meet your immediate responsibilities and your long-term goals.

Working Pattern

Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive.

About the Business

RX is a global leader in events and exhibitions, leveraging industry expertise, data, and technology to build businesses for individuals, communities, and organisations. With a presence in 25 countries across 41 industry sectors, RX hosts approximately 350 events annually. RX is committed to creating an inclusive work environment for all our people. RX empowers businesses to thrive by leveraging data-driven insights and digital solutions. RX is part of RELX, a global provider of information-based analytics and decision tools for professional and business customers. For more information, visit http://www.rxglobal.com.

DEI Statement (France)

En rejoignant RX France, vous ferez partie d'une entreprise qui valorise la diversité et l'inclusion. Nous nous engageons à créer un environnement de travail juste et équitable pour nos collaborateurs, indépendamment de leur sexe, de leur identité sexuelle, de leur origine, de leur religion, de leur orientation sexuelle, de leur âge ou de leur handicap. Tous nos postes sont ouverts aux personnes en situation de handicap et nous sommes prêts à mettre en place des aménagements pour faciliter le processus de recrutement. De plus, toutes les personnes, indépendamment de leur genre, recevront un traitement équitable en matière de rémunération. Rejoignez-nous chez RX France et contribuez à notre mission d'offrir une expérience magique et impactante à nos clients, en multipliant leurs opportunités de business.