Director of Sales (Medical Devices / Healthcare Equipment)

A growing healthcare solutions organization focused on improving patient comfort, mobility, and quality of care is expanding its leadership team. The company operates within the medical equipment and patient-care space, supporting hospitals, long-term care facilities, rehabilitation centers, and home-care providers with a broad range of clinically driven products. Its offering is centered around practical, high-impact equipment that directly improves daily living conditions for patients and operational efficiency for care providers. With an established footprint in the Canadian healthcare market and a strong reputation for responsiveness, service quality, and reliability, the organization is in a continued phase of growth and market expansion.

This is a senior Director of Sales opportunity for someone who can operate comfortably at both the strategic and executional level. The role blends team leadership with high-visibility commercial responsibility, requiring an individual who can manage and develop a small business development team while also remaining actively engaged in the field. A major part of the role involves representing the organization externally—attending trade shows, industry conferences, and customer-facing events, as well as conducting in-person visits with key accounts. The ideal candidate will be based in Montreal and should expect to travel several times per month to support clients, drive new business, and strengthen existing relationships. This is a highly visible position that plays a direct role in shaping revenue growth and market presence across the healthcare sector.

Responsibilities:

• Lead, manage, and develop a small business development/sales team to achieve revenue targets
• Own and execute sales strategy across key healthcare and institutional markets
• Represent the organization at trade shows, conferences, and industry events
• Conduct in-person client meetings and facility visits to strengthen relationships and close deals
• Drive new business acquisition while expanding existing customer accounts
• Work closely with leadership to refine go-to-market strategy and pricing positioning
• Track pipeline performance, forecasting, and reporting across the sales function
• Collaborate with internal operations and product teams to ensure client needs are met
• Identify market trends and competitive activity to support strategic decision-making
• Act as a senior face of the company in external-facing commercial interactions

Qualifications:

• Based in Montreal (required)
• Proven experience in a sales leadership or Director-level commercial role
• Strong background in B2B sales, ideally within healthcare, medical devices, medical supplies, or related distribution environments
• Open to candidates with any experience selling into healthcare settings (hospitals, long-term care, clinics, home care) or selling healthcare-related products, supplies, or equipment
• Experience in broader distribution-based sales environments will also be considered highly relevant (medical, industrial, or other B2B supply chains)
• Ideally has experience selling into the Canadian healthcare system or Canadian institutional buyers
• Demonstrated ability to manage and develop sales or BD teams
• Comfortable in a hybrid role of leadership, travel, and direct client engagement
• Experience attending and maximizing ROI from trade shows and industry events
• Strong communication, negotiation, and relationship-building skills
• Ability to work in a fast-paced, growth-oriented environment
• Strategic thinker with a hands-on execution style

Compensation:

• Base salary: $100,000
• Commission structure on top of base
• Quarterly performance bonus
• Travel expenses covered as required
• Opportunity to step into a visible leadership role with significant growth upside