Enablement Lead EMEA
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About this role
WPP is the trusted growth partner for the world’s leading brands.
We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth.
We work with the world's most valuable brands and have global reach across 100+ markets, with deep local expertise.
Our people are the key to our success. We're committed to fostering a culture of creativity, belonging and continuous learning, attracting and developing the brightest talent, and providing exciting career opportunities that help our people grow.
For more information, visit WPP.com.
Why we're hiring:
The Enablement Lead (EMEA) accelerates adoption of WPP Enterprise Technology products in market. The role translates global product strategy into regional rollout plans, orchestrates stakeholder readiness, and measures value realization (adoption %, time-to-value, enablement NPS), ensuring that enterprise platforms deliver outcomes for agencies and markets in the region.
What you'll be doing:
Strategy & Demand
- Shape and qualify market demand; align initiatives with domain roadmaps and architecture.
- Translate global product strategies into regional execution plans and benefit hypotheses.
- Feed demand into governance forums (e.g., PRB/TSB) with clear business cases and readiness criteria.
Rollout & Governance
- Design localized rollout plans with dependencies, risks, controls and cutover steps.
- Run governance cadences (weekly status, risk/issue logs, QBRs) and maintain Wrike dashboards.
- Ensure compliance with local regulations, info-security and change standards.
Stakeholders & Communications
- Act as the primary interface between product teams and markets; orchestrate two-way feedback.
- Prepare townhall decks, leadership briefings and market comms; support hiring/enablement needs.
- Coordinate cross-functional teams to remove blockers and drive decisions.
Measurement & Improvement
- Define and track KPIs for adoption and time-to-value; publish enablement scorecards.
- Run launch retrospectives; update playbooks and prerequisites based on insights.
- Contribute to portfolio-level reporting on value, efficiency and cost avoidance.
What you'll need:
Must-have
- Extensive experience in enterprise technology enablement, program management, or regional rollout leadership within matrixed organisations.
- Proven stakeholder engagement at senior levels; ability to influence without authority.
- Experience leading multi-market product rollouts with clear governance and benefit tracking.
- Data-driven approach to enablement design and measurement (dashboards, adoption analytics).
- Fluent English (written & verbal).
Nice-to-have
- Certifications: Prosci/ADKAR, PMP/Prince2, Agile (Scrum/SAFe).
- Experience with media/advertising operations.
- Exposure to regional compliance topics (privacy, labour, finance controls).
Tools & Platforms
Required: Wrike (or equivalent PM tool), one HRIS (e.g., Workday), one ERP (e.g., D365)
Preferred: Choreograph/OMS, Chase Media, Adaptive, Power Platform
Who you are:
You're open: We are inclusive and collaborative; we encourage the free exchange of ideas; we respect and celebrate diverse views. We are open-minded: to new ideas, new partnerships, new ways of working.
You're optimistic: We believe in the power of creativity, technology and talent to create brighter futures or our people, our clients and our communities. We approach all that we do with conviction: to try the new and to seek the unexpected.
You're extraordinary: we are stronger together: through collaboration we achieve the amazing. We are creative leaders and pioneers of our industry; we provide extraordinary every day.
What we'll give you:
Passionate, inspired people – We aim to create a culture in which people can do extraordinary work.
Scale and opportunity – We offer the opportunity to create, influence and complete projects at a scale that is unparalleled in the industry.
Challenging and stimulating work – Unique work and the opportunity to join a group of creative problem solvers. Are you up for the challenge?
#LI-Hybrid
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
Please read our Privacy Notice (https://www.wpp.com/en/careers/wpp-privacy-policy-for-recruitment) for more information on how we process the information you provide.
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