Event Marketing Manager (all genders)
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What you'll do
- Design an event marketing strategy with the goal of both generating pipeline and building awareness and trust among potential customers
- Independently plan and execute events that differentiate our brand and position us as a credible, visible voice in the market, covering everything from format selection/evaluation and logistics to budget and staffing, through to on-site or virtual execution
- Work with Marketing and Sales to ensure consistent messaging and effective lead generation, as well as represent the company on-site (e.g., presentations, demos, networking)
- Analyze event performance – both hard metrics (leads, pipeline, ROI) and softer impact metrics (visibility, brand perception, engagement among target audiences) – and continuously optimize the event strategy based on data
What they're looking for
- 2-5 years of experience in a similar marketing role, ideally in a health tech, scale-up or SaaS environment, including a proven track record of independently planning and executing impactful events
- Structured, organized and reliable working style, even when managing multiple events in parallel
- Creativity and a strong sense for brand presence and experience, reflected in original event concepts and ideas
- Ability to interpret data and optimize event strategies based on data-driven insights
- Strong negotiation skills and confidence in working with senior stakeholders, both internally and with external partners
- Fluency in German and English, both written and spoken
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
ABOUT US
Our mission at Avelios is to unlock clinical data to power seamless healthcare operations for better patient care. To do so, we have built a modular software platform that digitizes and optimizes workflows in hospitals with cutting-edge technology in a user-friendly way. With our software, we enable hospitals, doctors & nurses to provide their patients with the best possible care.
We are growing fast and want to keep expanding our team and business to fundamentally digitize healthcare for the better. We appreciate different backgrounds and see diversity as one of our strengths.
THE TEAM AND ROLE
As an Event Marketing Manager (all genders), you will not only generate pipeline, but build awareness and trust among our target audiences and represent our brand externally. For Avelios, events are one of the most important touchpoints for engaging with decision-makers and champions. We are looking for an experienced person who can independently plan, organize, creatively develop and continuously optimize external fairs/conferences, internal events and webinars.
YOUR RESPONSIBILITIES
Design an event marketing strategy with the goal of both generating pipeline and building awareness and trust among potential customers
Independently plan and execute events that differentiate our brand and position us as a credible, visible voice in the market, covering everything from format selection/evaluation and logistics to budget and staffing, through to on-site or virtual execution
Work with Marketing and Sales to ensure consistent messaging and effective lead generation, as well as represent the company on-site (e.g., presentations, demos, networking)
Analyze event performance – both hard metrics (leads, pipeline, ROI) and softer impact metrics (visibility, brand perception, engagement among target audiences) – and continuously optimize the event strategy based on data
YOUR QUALIFICATIONS
2-5 years of experience in a similar marketing role, ideally in a health tech, scale-up or SaaS environment, including a proven track record of independently planning and executing impactful events
Structured, organized and reliable working style, even when managing multiple events in parallel
Creativity and a strong sense for brand presence and experience, reflected in original event concepts and ideas
Ability to interpret data and optimize event strategies based on data-driven insights
Strong negotiation skills and confidence in working with senior stakeholders, both internally and with external partners
Fluency in German and English, both written and spoken
YOUR BENEFITS
A promising opportunity to drive high-impact marketing initiatives in a scale-up backed by leading international VCs, SAP and Fresenius
An international, informal team structure in a motivating scale-up atmosphere, allowing you to participate directly in our growth story and the overall success of Avelios
A virtual stock option package (VSOP) that lets you benefit from Avelios’ long-term value creation
A monthly meal allowance of up to 75 euros, full coverage of the Deutschlandticket, Urban Sports Club or a subsidized Wellpass membership, a bike leasing program and Corporate Benefits that give you access to discounts from a wide range of providers in various areas
Company
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