Lifecycle Marketing Strategist
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What you'll do
- Providing strategic direction and growth marketing support for top-tier clients
- Developing and optimizing cross-channel marketing strategies across email, web, push, social, and SMS
- Focusing primarily on lifecycle and retention programs
- Translating complex client objectives into measurable, high-impact marketing programs that drive growth and long-term engagement
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
LOCATION: This is a hybrid position. The preferred candidate should be based in (or within a location commutable to) New York, NY, working in hours that align with the Eastern Time Zone.
THE ROLE
As a Senior Marketing Strategist, you'll play a critical role in providing strategic direction and growth marketing support for our top-tier clients. Reporting into the Marketing Services team, you will be responsible for developing and optimizing cross-channel marketing strategies across email, web, push, social, and SMS, with a primary focus on lifecycle and retention programs. You will help translate complex client objectives into measurable, high-impact marketing programs that drive growth and long-term engagement.
Company
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