Philip Morris International·3 months ago
3 months ago
Manager, Consumer Insights & Foresights
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About this role
We are looking for a Manager, Consumer Insights & Foresights to lead consumer-centric research and insights for our smoke-free product portfolio. Drive business decisions by translating consumer and market insights into actionable recommendations. Ideal for experienced professionals in consumer insights within CPG or research agencies.
Skills
- consumer insights
- market research
- quantitative research
- qualitative research
- syndicated data analysis
- survey development
- segmentation
- brand tracking
- product research
- panel research
- ethnographic research
- focus group facilitation
- primary research
- advertising effectiveness analysis
- data visualization
- stakeholder management
- project management
- vendor management
Company
Philip Morris International
Tampa, United States of America
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