Manager, Digital Product Marketing - RBC Direct Investing

Seeking a passionate product marketer to champion digital marketing for RBC Direct Investing’s core investment products. Lead the presentation and optimisation of web experiences, ensuring products are compelling and client-focused. Ideal for candidates with digital or product marketing experience and a strong understanding of web management.

Skills

• digital marketing
• product marketing
• web experience management
• content management systems
• page optimization
• digital content management
• web analytics
• campaign reporting
• performance dashboards
• stakeholder management
• collaboration
• website analysis
• financial services industry knowledge
• investments knowledge
• google analytics
• experimentation
• online marketing
• online user experience
• content strategy
• answer engine optimization
• seo
• cms migrations
• platform transformation