Arting Digital·3 days ago
3 days ago
Marketing Analyst
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What you'll do
- Analyse marketing performance across SEO, SEM, paid, email, social, and events.
- Track campaign ROI, CAC, conversions, and other marketing KPIs.
- Build and maintain marketing dashboards and performance reports.
- Analyse the MQL → SQL → Closed-Won funnel and identify improvement areas.
- Conduct market, competitor, and customer research.
- Work with marketing teams to measure campaign and launch performance.
- Analyse customer and account data for B2B SaaS segmentation and targeting.
- Prepare reports and presentations for marketing and leadership teams.
- Maintain accurate data across CRM, marketing, and analytics platforms.
- Support marketing budget tracking and forecasting.
What they're looking for
- Marketing Analytics
- Marketing Operations
- Experience in a SaaS and/or B2B environment
- Google Analytics
- HubSpot or similar Marketing/CRM platforms
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Position - Marketing Analyst Location: Noida Experience: 2–4 Years Work Mode: Hybrid Employment Type: Full-time Required Skills Marketing Analytics Marketing Operations Experience in a SaaS and/or B2B environment Google Analytics HubSpot or similar Marketing/CRM platforms Key Responsibilities Analyse marketing performance across SEO, SEM, paid, email, social, and events. Track campaign ROI, CAC, conversions, and other marketing KPIs. Build and maintain marketing dashboards and performance reports. Analyse the MQL → SQL → Closed-Won funnel and identify improvement areas. Conduct market, competitor, and customer research. Work with marketing teams to measure campaign and launch performance. Analyse customer and account data for B2B SaaS segmentation and targeting. Prepare reports and presentations for marketing and leadership teams. Maintain accurate data across CRM, marketing, and analytics platforms. Support marketing budget tracking and forecasting.
Company
Arting Digital
Delhi NCR, India
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