Marketing and Value & Access Associate (12 month contract)
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What you'll do
- Support strategic marketing initiatives through market analysis, customer insights, segmentation, positioning, and identification of business opportunities.
- Assist in the development and execution of campaigns, promotional materials, educational programs, congress activities, and national projects.
- Collaborate with the field force to provide operational support and deliver solutions that address customer and business needs.
- Support omnichannel engagement activities, including digital content, virtual educational events, email campaigns, and field-force materials.
- Contribute to Value & Access initiatives by supporting the development of value dossiers, access materials, and projects for both current and future therapies.
- Assist with planning and coordination of marketing and V&A activities, including budget tracking and management in line with affiliate objectives.
- Ensure all activities are executed in compliance with company policies, industry regulations, and internal processes.
What they're looking for
- Bachelor's degree in Pharmacy, Life Sciences, Marketing, Business, or another relevant discipline.
- 1-2 years of experience within the pharmaceutical or biotechnology industry
- Previous experience in sales, marketing, product management, or a related commercial function.
Nice to have
- Experience in Neurology, CNS, or Rare Diseases is preferred but not required
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Marketing & Value & Access Associate (12-Month Contract)
The Marketing & Value & Access Associate will support the execution of marketing and Value & Access (V&A) strategies across the Multiple Sclerosis (MS) portfolio, with a particular focus on Tysabri SC, as well as Rare Diseases initiatives targeting healthcare professionals, including physicians, nurses, and hospital pharmacists.
This role contributes to the development and implementation of impactful marketing programs, V&A materials, stakeholder engagement activities, and omnichannel initiatives. Working closely with cross-functional teams, the successful candidate will help deliver innovative tactics aligned with brand objectives, support customer engagement activities, and ensure operational excellence across all projects.
The position involves collaborating with Key Opinion Leaders (KOLs), healthcare professionals, and hospital pharmacists, while contributing to projects that enhance awareness, education, and patient access. The Associate will also partner closely with the field force by providing tactical support, scientific training materials, and presentations for cycle meetings and other business activities.
Additionally, the role supports the execution of omnichannel and digital engagement initiatives across all brands, ensuring compliance and effective implementation of customer-facing activities. A strong understanding of internal processes, systems, and regulatory requirements will be essential for success.
Principal Accountabilities
Support strategic marketing initiatives through market analysis, customer insights, segmentation, positioning, and identification of business opportunities.
Assist in the development and execution of campaigns, promotional materials, educational programs, congress activities, and national projects.
Collaborate with the field force to provide operational support and deliver solutions that address customer and business needs.
Support omnichannel engagement activities, including digital content, virtual educational events, email campaigns, and field-force materials.
Contribute to Value & Access initiatives by supporting the development of value dossiers, access materials, and projects for both current and future therapies.
Assist with planning and coordination of marketing and V&A activities, including budget tracking and management in line with affiliate objectives.
Ensure all activities are executed in compliance with company policies, industry regulations, and internal processes.
Minimum Education Requirements
Bachelor's degree in Pharmacy, Life Sciences, Marketing, Business, or another relevant discipline.
Minimum Experience Requirements
1-2 years of experience within the pharmaceutical or biotechnology industry
Previous experience in sales, marketing, product management, or a related commercial function.
Experience in Neurology, CNS, or Rare Diseases is preferred but not required
Why Biogen?
We are a global team with a commitment to excellence, and a pioneering spirit. As a mid-sized biotechnology company, we provide the stability and resources of a well-established business while fostering an environment where individual contributions make a significant impact. Our team encompasses some of the most talented and passionate achievers who have unparalleled opportunities for learning, growth, and expanding their skills. Above all, we work together to deliver life-changing medicines, with every role playing a vital part in our mission. Caring Deeply. Achieving Excellence. Changing Lives.
At Biogen, we are committed to building on our culture of inclusion and belonging that reflects the communities where we operate and the patients we serve. We know that diverse backgrounds, cultures, and perspectives make us a stronger and more innovative company, and we are focused on building teams where every employee feels empowered and inspired. Read on to learn more about Biogen.
All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, sexual orientation, marital status, race, color, national origin, ancestry, ethnicity, religion, age, veteran status, disability, genetic information or any other basis protected by federal, state or local law. Biogen is an E-Verify Employer in the United States.
Company
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