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Jobs / UX Writer in United States of America
12 days ago
Wastequip·12 days ago
12 days ago

Marketing Content & Design Specialist

Charlotte, United States of AmericaMid · 2-5 years

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About this role

Job Description:

This is an ON SITE position.

Key Responsibilities

  • Design and produce marketing materials for print and digital channels, including:
    • Brochures, flyers, signage, and other customer-facing materials
    • Product literature, spec sheets, one-pagers, and sales presentations
    • Digital advertising assets, including PPC and display ads
    • Social media graphics and visual content
    • Website graphics and landing page assets
    • Email marketing graphics
    • Trade show signage, booth graphics, and promotional materials
    • Internal communications and branded materials
  • Collaborate with marketing, sales, and product management teams to develop creative solutions that communicate product value and support business objectives
  • Develop creative assets that maintain consistency with established brand standards across multiple brands and channels
  • Support integrated marketing campaigns, product launches, trade shows, dealer programs, customer events, and other promotional initiatives
  • Prepare production-ready files for commercial printing and digital publication
  • Manage multiple projects simultaneously while meeting deadlines and maintaining high creative standards
  • Organize and maintain digital asset libraries, templates, and marketing files
  • Stay current on graphic design trends, marketing best practices, and emerging creative technologies

Qualifications

Required

  • Bachelor's degree in Graphic Design, Marketing, Visual Communications, or a related field
  • 1-4 years of professional graphic design or marketing design experience
  • Experience creating marketing materials for B2B, industrial, manufacturing, construction, transportation, environmental services, heavy equipment, or other technical industries
  • Proficiency with Adobe Creative Cloud, including:
    • Adobe Illustrator
    • Adobe Photoshop
    • Adobe InDesign
  • Strong understanding of typography, color theory, layout, composition, and visual hierarchy
  • Experience producing both print and digital marketing assets
  • Ability to work within established brand guidelines while delivering creative and effective marketing materials
  • Strong organizational skills and ability to manage multiple projects simultaneously
  • Excellent communication, collaboration, and attention-to-detail skills

Preferred

  • Experience creating digital advertising creatives for Google Ads, LinkedIn, Meta, or similar platforms
  • Understanding of B2B social media best practices and content strategies
  • Familiarity with marketing automation platforms, CRM systems, CMS platforms, or project management tools
  • Photography, video editing, or motion graphics experience a plus

What Success Looks Like

The successful candidate:

  • Maintains a strong portfolio showcasing both print and digital design work
  • Understands how design contributes to marketing performance and business growth
  • Creates visually compelling content while maintaining brand consistency
  • Effectively communicates complex or technical product information through design
  • Takes initiative, embraces feedback, and continuously improves creative execution
  • Thrives in a collaborative, team-oriented environment
H1B sponsor likely
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