National Account Executive - BRP

Red Bull UK is currently recruiting for a National Account Executive - BRP (Booker Retail Partner) to be based in the UK.

The Booker Retail National Account Executive (NAE) will work alongside the Booker National Account Manager (NAM) and Booker Business Unit Controller (BUC) and is responsible for the achievement of volume, share, profit and net revenue targets in the Booker Business Unit. The NAE will operate within the Wholesale channel and work closely with the wider Red Bull business, including key stakeholders across national account teams, supply chain, finance, customer marketing and category management teams. The strategic direction of the Company is to be followed with emphasis on the key pillars within the off premise sales team.

The Booker Retail NAE will have full P&L and JBP responsibility for BRP, as well as lead internal and external stakeholder management across the BRP network. The role requires collaboration with the BUC, NAM and NAEs cross channel to ensure delivery of the wider team objectives, whilst continuing to build a winning strategy focused on distribution, share of space and additional placements in order to win value share.

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⚪ All the responsibilities we'll trust you with:

• Achievement of Agreed Growth Plans by Account

  • Deliver growth targets driven by business plans that are aligned, and relevant to, Booker and Red Bull’s priorities

  • Post-evaluation of activity within account with learnings applied

• Forecasting, Evaluation and Development

  • Analysis of sales out data with full ownership of performance reporting

  • Ensure accurate forecasts of base, promotional & feature volume and point of sale material, with subsequent evaluation of activities undertaken for future implementation

  • Track development of the account to be able to make well informed, accurate and timely business decisions

  • Management alongside the NAM of finance and operations cycles including Month End Close

• Customer Contact Strategy

  • Proactively manage customer contact strategy to remove obstacles to progress

  • Hold timely meetings with key contacts to ensure development of overall business plan in conjunction with the National Account Manager

• Red Bull Contact Strategy

  • Build and maintain internal and external contact strategy to help meet overall account KPI’s

  • Collaborate with field sales, supply chain, net revenue management, commercial finance, category management and shopper marketing

• Brand Advocate

  • To be a brand advocate to your customer, the trade and Red Bull and mirror the brand values in order to deliver enhanced brand perception at all times

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🟡 Your areas of knowledge and expertise

that matter most for this role:

• Proven track record of achievement within a commercial and customer management environment

• Experience in negotiating and running a joint business plan

• Excellent communication, organisational and presentation skills

• Proven ability to handle, evaluate and utilise sales data and insights effectively

• Self-starter with a focus on results and the customer

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