Iion·2 months ago
2 months ago
PROGRAMMATIC AD OPERATIONS EXECUTIVE
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About this role
About iion
iion is the leading advertising and monetization platform, reaching brands’ ideal customers across all gaming environments. Our purpose is to elevate the gaming industry by optimizing brand investments through a unified platform that empowers seamless advertising across the entire gaming ecosystem. We are ambitious trailblazers, aiming to be an indispensable element in brands' media strategy. We are a growing team of 60+ people, working primarily remote, being headquartered in Australia, consisting of teams working across APAC and Europe.
About the Role
We are looking for a highly disciplined and detail-oriented ‘Programmatic Ad Operations Executive’ to join our growing team. This is a foundational role focused on the precise execution and maintenance of our programmatic campaigns. The successful candidate will be a core member of our operations team, you will be responsible for SSP setups as well as high-volume setup and technical execution of publisher monetization campaigns within our Advertising platforms. This role requires a "process-first" mindset when following complex checklists, and ensuring 100% accuracy in handling critical campaign metrics and data-points on a day-to-day basis would be a top priority.
Role Responsibilities:
- Execute the end-to-end setup of programmatic campaigns across various platforms, ensuring all configurations match client specifications
- Assist in the manual creation and management of setups within Supply-Side Platforms (SSPs), including Pubmatic, Magnite, Adform, Xandr, and others
- Follow rigorous internal checklists to ensure every setup and publisher integration is launched without errors
- Diligently implement and update Blocklists and Whitelists to ensure high-quality, brand-safe inventory
- Manage the administrative workflow for new site and app approvals, following up with SSPs to ensure timely activation
- Ensure supply-side targeting parameters for Private Marketplaces (PMPs) and Open Auction environments are entered accurately and audited regularly
Role Requirements:
- 1-2 years of experience in Digital Advertising/ Ad Operations with knowledge of RTB, SSPs, DSPs and OpenRTB concepts
- Hands-on experience with Google Ad Manager (GAM) and at least one SSP (PubMatic / Magnite /Xandr/ Adform/ Unruly/ Equativ/ Sovrn) preferred
- Possesses an uncompromising commitment to quality; adhering strictly to relevant SOPs/ Checklists ensuring every campaign setup meets the highest standards
- Proven technical proficiency in end-to-end campaign execution (setting up IOs, creatives, line items) across PMPs, PGs and Open auctions
- Experience monitoring and optimizing core performance metrics (Impressions, CPM, Fill Rate, Win Rate) while managing auction mechanics like floor pricing and first/second-price auctions
- Able to maintain high levels of accuracy while performing repetitive, high-volume tasks in a fast-paced environment
- Proficiency in Google Sheets/ Microsoft Excel (Data handling/ analysis, V&X-LOOKUP, Pivot Tables, and Advanced functions)
- Ability to manage multiple projects and prioritize tasks effectively, work independently, and as part of a team in a fast-paced environment
- Some exposure to header bidding solutions (Prebid.js, Amazon TAM, and Open Bidding) and third-party Ad-verification tools (IAS, MOAT, DoubleVerify, Pixalate) is a good to have
- Excellent written and verbal communication skills in English with strong spelling and grammar
- Ambitious with strong values of collaboration, agility, and willingness to challenge the status quo
*This is a remote job opportunity, with a preference to be based out of Mumbai, Hyderabad, Bangalore.
Company
Iion
Mumbai, India
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