Sales Director – Growth & New Business (NAL / ODS)
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About this role
Sales Director – Growth & New Business (NAL / ODS)
Are you passionate about being part of a successful team?
Join Our Growth & New Business Sales Team!
Partner with the best
The Sales Director – Growth & New Business is a high-impact “hunter” role focused on identifying, developing, and capturing new revenue opportunities across untapped and underpenetrated markets. This role is critical in expanding market presence through aggressive prospecting, channel development, and direct customer engagement—driving incremental revenue beyond the existing account base.
You will play a key role in shaping go-to-market strategies, establishing new channels, and accelerating growth in whitespace segments, while collaborating closely with cross-functional teams to deliver results.
As a Sales Director – Growth & New Business, you will be responsible for:
Identifying, prospecting, and closing new customers across distributor networks, adjacent markets, and wholesale channels
Building and executing a targeted growth strategy focused on whitespace opportunities and underdeveloped segments
Developing and managing a strong pipeline of qualified opportunities to consistently exceed revenue targets
Expanding into adjacent markets and uncovering new applications for existing products
Establishing and growing distributor partnerships to extend market reach
Driving direct engagement with end users to accelerate product adoption and market penetration
Executing agile, market-driven sales strategies aligned with pricing models and competitive dynamics
Testing and scaling new go-to-market approaches such as direct-ship models, channel expansion, and service-light offerings
Collaborating with internal teams to remove barriers and accelerate deal closure
Partnering with Sales Managers (SM) and Strategic Development Managers (SDM) to align on account targeting and engagement strategies
Coordinating with Operations, Supply Chain, and Product teams to support successful new business wins
Monitoring pipeline health, conversion rates, and growth progress with clear reporting and insights
Tracking key performance metrics related to revenue growth and market penetration
Continuously refining targeting strategies based on performance data and market insights
Fuel your passion
To be successful in this role you will:
Have 10+ years of sales experience.
Have demonstrated a proven track record of acquiring new customers and generating net-new revenue
Have strong prospecting and pipeline development capabilities
Possess experience in market expansion, including identifying whitespace opportunities and creating new revenue streams
Demonstrate experience in building and managing distributor networks and indirect sales channels
Have strong commercial acumen, including understanding pricing strategies, competitive positioning, and customer value propositions
Preferred qualifications include:
Experience in direct-to-end-user sales models with minimal reliance on service intermediaries
Background in scaling distributor or wholesale sales strategies
Experience in data-driven selling using CRM tools and analytics platforms
Exposure to startup or high-growth environments with evolving market dynamics
Strong negotiation skills with experience closing complex or non-standard deals in new markets
Work in a way that works for you
We recognize that everyone is different and that the way in which people want to work and deliver at their best is different for everyone too. In this role, we can offer the following flexible working patterns:
Working flexible hours – flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working with us
Our people are at the heart of what we do at Baker Hughes. We know we are better when all of our people are developed, engaged, and able to bring their whole authentic selves to work. We invest in the health and well-being of our workforce, train and reward talent, and develop leaders at all levels to bring out the best in each other.
Working for you
Our inventions have revolutionized energy for over a century. But to keep going forward tomorrow, we know we have to push the boundaries today. We prioritize rewarding those who embrace change with a package that reflects how much we value their input. Join us, and you can expect:
Contemporary work-life balance policies and wellbeing activities
Comprehensive private medical care options
Safety net of life insurance and disability programs
Tailored financial programs
Additional elected or voluntary benefits
You will be eligible to participate in Company-sponsored benefit programs, including health & welfare programs and the Thrift Plan (401k). You will have a choice of coverage options that best suit your needs. Coverage options and contribution amounts are related to your benefit elections, base salary level, and specific requirements of each of these plans.
This position is eligible for our comprehensive and competitive benefits package, which can be found here, and is further eligible for additional forms of compensation such as bonuses subject to the terms of the applicable benefit plans or policies.
The Baker Hughes internal title for this role is: Sales Senior Advisor - Channel Sales
Company
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