Humana·4 days ago
4 days ago
Senior Associate, Onboarding Marketing
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What you'll do
- Develop and execute multi-channel campaigns guiding members through their insurance coverage
- Drive campaign optimisation
- Collaborate with cross-functional teams
What they're looking for
- Marketing expertise
- Experience in onboarding or customer engagement
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
We are seeking a Senior Associate, Onboarding Marketing to develop and execute multi-channel campaigns guiding members through their insurance coverage. Drive campaign optimisation and collaborate with cross-functional teams. Ideal for candidates with marketing expertise and experience in onboarding or customer engagement.
Skills
- multi-channel campaign execution
- crm platforms
- marketing automation tools
- data-driven marketing
- campaign performance analysis
- lifecycle marketing
- onboarding marketing
- journey mapping
- personalization
- nba (next best action) engines
- adobe experience platform
- pega
- customer data platforms
- cross-functional collaboration
- agile marketing methodologies
- sprint planning
- healthcare industry knowledge
- insurance industry knowledge
- stakeholder management
- test-and-learn strategies
- performance improvement
Company
Humana
Nationwide, United States of America
Company facts come from this company's own listings. We only show what the postings themselves carry.