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Early applicant
Dialekta·Consulting·1 day ago

Senior digital strategist

Montréal, CanadaHybridFull-timeMid · 2-3 yearsH1B likely

About this role

Are you working in media and want to reach your full potential? 🚀

At Dialekta, we reconcile caring and performance, and we do it very well (promise, it's not just for show). We are looking for our next Senior digital strategist who will push the statu quo to make their colleagues and Dialekta shine every day.✨


We asked your future colleagues why you should come work with us.

  • An extraordinary atmosphere and people
  • 9/10 week (possibility to accumulate hours to have every other Friday off)
  • Comprehensive training program and expert colleagues to push you further
  • Opportunities for professional development (both vertical and lateral)
  • Right to disconnect and flexible hours
  • Hybrid work and remote work policy abroad


To be more specific, here's what you'll be doing:

En tant que stratège performance numérique, ton rôle sera de propulser la croissance de nos clients en gérant des stratégies média innovantes et axées sur les résultats via notre plateforme Secret Local primée par Google. Tu seras responsable de la réflexion stratégique et de l'optimisation des campagnes pour nos clients franchiseurs pour maximiser leurs revenus et leur part de marché.


Concrètement, voici ce que tu vas faire:

As a Digital Performance Strategist, your role will be to drive growth for our clients by managing innovative, results-driven media strategies through our Google-award-winning Secret Local platform. You’ll be responsible for strategic planning and campaign optimization for our franchisor clients to maximize their revenue and market share.


Specifically, here’s what you’ll be doing:

  • Serve as the digital media lead within the product team and act as the expert for the clients under your responsibility.
  • Manage a portfolio of 2–3 key accounts: understand their business challenges, anticipate their needs, and support them in growing their media activities.
  • Ensure the ongoing monitoring and optimization of media campaigns: analyze account performance at all times and make proactive recommendations.
  • Oversee the onboarding and setup of new clients on our in-house developed platform.
  • Serve as the primary point of contact for clients: gather their requirements, assess their feasibility, and implement them on the platform.
  • Challenge existing media strategies and propose innovative approaches.
  • Master the various types of campaigns available on the platforms (lead generation).


To succeed in this role, you must:

  • Have relevant experience in the field (2–3 years)
  • Have a college degree in marketing, e-commerce, business intelligence, or a related field
  • Be proficient in key platforms (Google Ads, Microsoft Bing, Google Analytics, Meta)
  • Have a solid understanding of performance measurement, tracking, and tools such as Supermetrics, GA4, Looker, and GTM
  • Be able to interpret data and turn insights into actionable recommendations
  • Demonstrate collaborative leadership, critical thinking, and attention to detail
  • Be comfortable presenting to clients, defending your recommendations, and explaining technical issues in layman’s terms


What you already have or are motivated to develop:

  • Entrepreneurial spirit
  • Independence and initiative
  • Experience in project management
  • Very strong knowledge of Excel (we use Google Sheets)
  • Research and analytical skills
  • Bilingual in English and French, both spoken and written (to communicate regularly with an English-speaking clientele)


Interested? We want to talk to you, apply here! ❤️


At Dialekta, we are committed to providing a working environment where everyone feels welcomed and valued, whatever their origin, gender, age, sexual orientation, disability or any other difference. We believe that the diversity of our teams makes us stronger and more innovative, and we celebrate it every day. 🌈✨

We strongly encourage people from minority backgrounds, women, LGBTQ+ people, people of all religions, ages, and marginalized communities to apply. At Dialekta, all voices are heard and everyone can reach their full potential.

If you're applying to Dialekta, it's because you want to contribute to our extraordinary culture, and we're grateful! We work hard to create the best experience for our talent, and we'd love you to be a part of it!