Yesforyou·38 months ago
38 months ago
Senior Sales Manager CA
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About this role
| ü To ensure acquisition & value build of new to Bank CA customers in the branch in the identified segments |
| ü To ensure value enhancement in the mapped portfolio |
| ü To focus on profile based cross sell of value added products such as Trade Forex, CMS, POS, Payment gateway solutions, doorstep banking, working capital / loan needs & OPDT and family SA |
| ü To ensure on boarding, M+1 activation, Value build up & AQB maintenance of accounts acquired |
| ü To ensure Sales process adherence & desired productivity of BRPs |
| ü To ensure that team of BRPs meets Yes Performance standards (YPS) |
| ü To manage, mentor and motivate the BRP team and evaluate and recommend the appropriate programs for differential training needs |
| ü To ensure catchment mapping & scoping for the CA business with the help of BRPs along with BBL & prepare a wish list of potential customers from each identified segment in the catchment |
| ü To monitor customer profile, understand customer’s business needs & provide appropriate product / pricing solution. |
| ü To monitor & ensure sourcing of quality current accounts – in terms of product mix and value driven customer segments |
| ü To ensure proactive migration of portfolio customers to direct banking channels esp. Net Banking |
| ü To maintain continuous customer engagement with all customers sourced by self & team through customer visits & proactively resolve customer issues/queries |
| ü To provide regular inputs to product team on opportunities & segmentation, product features & quality of portfolio acquired along with competition benchmarking |
| ü To develop and continuously upgrade new innovative sales channels & techniques to maximize productivity |
| ü To implement the sales monitoring mechanism to measure the productivity of the team |
| ü To monitor the quality of sourcing of products to evaluate developmental needs of the sales teams and drive the sales system towards quality standards where risks are well controlled |
| ü To derive insights to Competitor Sales activities and effectively counter the efforts |
Company
Yesforyou
Chennai, India
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