SEO Content Writer/Editor – Betting Tips (English speaking markets)
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What you'll do
- Write and edit betting tips, match previews, predictions, and tournament analysis in English
- Produce daily/match-day content: previews, value bet picks, accumulators, prop suggestions, group-stage and knockout-round analysis
- Edit and quality-check content from other English-language contributors, ensuring tone, accuracy, and brand voice consistency
- Follow internal SEO content guidelines: on-page structure, content briefs, internal linking
- Verify factual accuracy on teams, lineups, form, injuries, and tournament context up to publication time
- Maintain a high publishing cadence aligned with the tournament calendar
What they're looking for
- English as mother tongue
- Deep knowledge of football: Premier League, European club competitions, international football, World Cup format and history
- 3+ years writing and/or editing betting content in the Italian iGaming market
- Solid understanding of SEO fundamentals (briefs, on-page components, internal linking, keyword targeting for match-related queries)
- Familiarity with the English betting market
- Comfortable working under tight deadlines during a live tournament
- Prior editor-level experience reviewing other writers' output
- Experience with ClickUp and editorial workflow tools
Nice to have
- Working knowledge of other sports (tennis, basketball, F1, etc.)
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Your Mission
Odds Scanner is bringing on a freelance Content Writer/Editor to anchor our betting tips coverage. You'll write previews and predictions, edit contributions from other writers, and help our English speaking audience navigate every stage of the tournament. We're looking for someone who lives and breathes soccer, has iGaming content chops, and can keep pace with a fast editorial cycle through July.
Responsibilities
- Write and edit betting tips, match previews, predictions, and tournament analysis in English
- Produce daily/match-day content: previews, value bet picks, accumulators, prop suggestions, group-stage and knockout-round analysis
- Edit and quality-check content from other English-language contributors, ensuring tone, accuracy, and brand voice consistency
- Follow internal SEO content guidelines: on-page structure, content briefs, internal linking
- Verify factual accuracy on teams, lineups, form, injuries, and tournament context up to publication time
- Maintain a high publishing cadence aligned with the tournament calendar
Requirements
- English as mother tongue
- Deep knowledge of football: Premier League, European club competitions, international football, World Cup format and history
- 3+ years writing and/or editing betting content in the Italian iGaming market
- Solid understanding of SEO fundamentals (briefs, on-page components, internal linking, keyword targeting for match-related queries)
- Familiarity with the English betting market
- Comfortable working under tight deadlines during a live tournament
- Nice to have: Working knowledge of other sports (tennis, basketball, F1, etc.)
- Prior editor-level experience reviewing other writers' output
- Experience with ClickUp and editorial workflow tools
Benefits
- Remote work
About Us
Odds Scanner Group is a media and technology company active in several sports and gambling markets in Latin America and the United States. Our brands, including Odds Scanner, Sambafoot, Tatame, and others, lead the way in delivering high-performance conversion funnels and engaging sports content. We are a truly global and multicultural team with offices in Malta and Lisbon and talented professionals working remotely in Brazil, the United States, Canada, Spain, and many other countries worldwide.
Company
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