Social Media & Community Associate (Part-Time / Internship)
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What you'll do
- Post consistently across TikTok and Instagram, with X and YouTube Shorts as we scale
- Write captions, hooks, and replies that sound like one of us
- Work the comments, DMs, Discord, and Reddit
- Watch what's happening in TCG internet and flag anything we should jump on the same day
- Coordinate with our creators on timing and what goes out when
- Pitch post ideas. The good ones get made
- Send a short weekly recap of what performed and why
What they're looking for
- You're extremely online in a way that's useful, not just a habit
- You know the TCG space: the products, the drama, the accounts, the language
- You can write. Captions, hooks, replies, all of it
- You have taste. You can look at a piece of content and know what to do with it
- You hit deadlines and answer messages. Talent without follow-through won't work here
- Formal experience is optional. Current students welcome
Nice to have
- Bonus points if you've run an account of your own, for a brand, a hobby, or yourself.
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Social Media & Community Associate (Part-Time / Internship)
Location: [Dallas preferred / Remote US]
Compensation: $15-$20/hr, roughly 20 hrs/week with room to grow
Department: Growth
Reports to: Director of Growth
About Rare Candy
We’re a leading marketplace dedicated to trading card games—Pokémon, MTG, Lorcana, and more—used by millions of collectors to buy, sell, and showcase their collections. Our operations team powers the logistics that ensure trading cards and collectibles move quickly and safely between sellers and collectors. We grew almost 30x last year, and we aren't slowing down.
The Role
You'll work with our world-class in-house creators, including Leonhart and Powdr TCG, to get compelling content in front of more people. They make it. You get it out the door, in the right places, at the right times, with the right words around it.
You don't need to be a creator yourself. You need to be the person who knows what to post, when to post it, and what to say back when a hundred people reply. That means running the calendar, writing the captions, and working the comments, DMs, and Discord.
This is an early-career role, and we expect it to be someone's first or second job. What matters is that you're genuinely native to the internet and already know the TCG corner of it. You know why a video took off before anyone explains it, you follow the accounts worth following, and you have opinions about which ones are good. If you're still finishing school and can commit to the hours, that works too.
The other half of the job is the unglamorous half. Posts go out on time, threads get answered, promises get kept. We need both.
What Success Looks Like
First 90 days:
Posting five days a week on TikTok and Instagram, with a live calendar written ahead of time
Creator content is out the door within a day of us getting it
Comments and DMs answered daily in a voice that sounds like a collector, not a brand
You know our accounts' numbers and can say what moved and why
By end of year one:
Every drop and product launch has a post plan you built and ran
We're a presence in the places collectors hang out, not just on our own feeds
Our reply game is part of why people follow us
What You'll Do
Post consistently across TikTok and Instagram, with X and YouTube Shorts as we scale
Write captions, hooks, and replies that sound like one of us
Work the comments, DMs, Discord, and Reddit
Watch what's happening in TCG internet and flag anything we should jump on the same day
Coordinate with our creators on timing and what goes out when
Pitch post ideas. The good ones get made
Send a short weekly recap of what performed and why
You Might Be a Fit If …
You're extremely online in a way that's useful, not just a habit
You know the TCG space: the products, the drama, the accounts, the language
You can write. Captions, hooks, replies, all of it
You have taste. You can look at a piece of content and know what to do with it
You hit deadlines and answer messages. Talent without follow-through won't work here
Formal experience is optional. Current students welcome
Bonus points if you've run an account of your own, for a brand, a hobby, or yourself.
Why This Job
You'll work directly with Leonhart and Powdr TCG, not three layers away from them
Hours flex around your class schedule, and we can work with your school if you need credit
Small team, so your ideas get made instead of sitting in a deck
This can grow into more hours or a full-time seat if it goes well
Our Hiring Process
30-min intro chat with Taylor (Director of Growth)
Working session: walk us through the accounts you follow, the three TCG accounts you think are doing it right, and why, with our Growth Team (45 minutes)
Ready to Build With Us?
Send your résumé and links to any accounts you've run to recruiting@rarecandy.com with the subject line "Gotta Post 'Em All."
No cover letter. Instead, tell us in three sentences what Rare Candy should be posting that we currently aren't.
Rare Candy is an equal opportunity employer. We celebrate individuality, from Pikachu collectors to Magic pros, and are committed to building an inclusive team.
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