Social Media Manager

**Job Description**: We are seeking a creative and experienced Social Media Manager to oversee our social media strategy, content creation, and community engagement across various platforms. The ideal candidate will be passionate about education and possess a strong understanding of social media trends and analytics. **Responsibilities:** • Develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and traffic across platforms. • Create engaging and relevant content optimized for each platform, including but not limited to text, image, and video content. • Manage all social media channels, including scheduling posts, monitoring comments, and engaging with the audience. • Analyse social media insights and metrics to optimize content performance, identify trends, and drive continuous improvement. • Collaborate with cross-functional teams to align social media strategies with marketing, PR, and sales objectives. • Stay up-to-date with the latest trends, tools, and best practices in social media and implement innovative strategies. • Monitor industry trends and competitor activities to identify opportunities or potential risks. • Monitor SEO and web traffic metrics • Set specific objectives and report on ROI. **Requirements:** • Proven experience 3-5 years in social media management or a related role. • Strong understanding of various social media platforms (Facebook, Twitter, Instagram, LinkedIn, TikTok, etc.) and their respective audiences. • Excellent written and verbal communication skills with a keen eye for detail. • Proficiency in social media management tools and analytics platforms. • Ability to engage international target audience • Creative thinking and the ability to generate innovative content ideas. • Analytical skills to interpret data and translate it into actionable insights. • Multimedia Skills: Specify if proficiency in creating multimedia content such as video production, graphic design, or photography is preferred • Bachelor's degree in Marketing, Communications, or a related field (preferred). **Benefits**: • Competitive salary based on experience • Insurance coverage • Flexible working hours • Professional development opportunities • Dynamic and collaborative work environment