Store Manager (Amsterdam)

Company Description

Vuori is re-defining what athletic apparel looks like: built to move and sweat in but designed with a casual aesthetic to transition into everyday life. We draw inspiration from an active coastal California lifestyle; an integration of fitness, creative expression and life. Our high energy fast paced retail environment is reflected in the clothes we make. We aim to inspire others to take on all aspects of their lives with clarity, enthusiasm and purpose…while having a lot of fun along the way. We are proud to be an outlet for opportunity and for personal growth and success.

Job Description

The Retail Store Manager serves as Vuori's first retail ambassador and business leader within a new market, responsible for establishing and growing the brand's presence from the ground up. This role is critical in shaping customer perception, building local awareness, and creating a retail destination that embodies Vuori's premium positioning, community focus, and commitment to exceptional experiences. 

As a market pioneer, the Retail Store Manager leads with vision and purpose, building high-performing teams, cultivating strong community relationships, and driving commercial results. Through strategic leadership, operational excellence, and an unwavering commitment to the customer experience, they lay the groundwork for Vuori's long-term success and future expansion within the region. 

Create an Unforgettable Customer Experience 

• Lead by example to ensure every customer receives an exceptional and memorable experience that reflects the Vuori brand. 

• Take full ownership of the sales floor, customer journey, and team performance, ensuring customer experience remains the highest priority. 

• Champion a customer-centric culture by coaching and developing teams to deliver consistent, elevated service standards. 

• Prepare fitting rooms, support product discovery, find appropriate sizes, and provide knowledgeable, honest styling and fit recommendations. 

• Build lasting relationships with customers through personalized outreach, including purchase follow-up, new product launches, replenishment opportunities, and community events. 

• Serve as a brand ambassador within a new and developing market, helping to establish customer loyalty, advocacy, and local brand awareness. 

• Maintain expert knowledge of product assortments, key business drivers, market trends, and best sellers, sharing insights with both customers and the team. 

• Gather customer and market feedback to help inform future growth opportunities and strengthen Vuori's position within the region. 

 

Be the business 

• Build and lead a high-performing team that drives sales, customer loyalty, and brand advocacy during Vuori's expansion into a new market. 

• Develop a deep understanding of customer trends, competitors, and the broader retail landscape, positioning yourself and your team as ambassadors for the Vuori brand. 

• Champion market-establishing projects and initiatives that increase brand awareness, strengthen community engagement, and support long-term growth. 

• Act as the voice of the market, translating customer and inventory insights into actionable recommendations that drive the business forward. 

 

Leadership/Ownership 

• Leads the processing of all shipments of product, as well as inventory management. 

• Works with Area Manager on daily maintenance, sales strategy, community and team management to ensure the business runs smoothly and successfully. 

• Leads the team in daily maintenance of store including restocking product, maintaining visual merchandising, re-ticketing and cleaning. 

• Utilizes the utmost responsibility, attention to protocol and safety standards in closing/opening the store daily. 

• Under the guidance of the Area Manager, encourages employees to give 100%, adhere to punctuality and role responsibilities at all times. 

Qualifications

• Proven experience leading high-performing retail teams, ideally as a Store Manager in a premium retail environment. 

• Demonstrates an entrepreneurial mindset with the ability to build, scale, and establish a business in a new market. 

• Acts as a brand ambassador, bringing Vuori to life and creating meaningful connections with customers, community partners, and local stakeholders. 

• Passionate about building customer loyalty and advocacy by creating exceptional experiences that drive both brand awareness and commercial performance. 

• Thrives in ambiguity, comfortably balancing strategic priorities with hands-on execution during periods of growth and change. 

• Strong commercial acumen with the ability to identify opportunities, influence outcomes, and drive sustainable results 

• Skilled at attracting, developing, and retaining talent while building a culture aligned to Vuori's values. 

• Exceptional communicator who inspires confidence, builds partnerships, and influences across all levels of the organization. 

• Curious, adaptable, and energized by the opportunity to pioneer something new. 

Additional Information

At Vuori, we’re proud to offer the following to our employees: 

• Generous Vuori Discount & Industry Perks 
• Wellness & Fitness benefits  

Vuori is proud to be an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected Veteran status, age, or any other characteristic protected by law.  

All your information will be kept confidential according to EEO guidelines.