Strategy Intern
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About this role
Who We Are
VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
As a Strategy Intern, you will work closely our Strategy and Planning team to support the development and execution of brand campaigns and strategies. You will be exposed to working with wide array of clientele in various industries while gaining insight into the strategic process of VML. You will get a chance to know various aspects of marketing strategy including market research, competitive analysis, content creation, campaign execution, and brand positioning.
Key Responsibilities:
- Market Research & Analysis: Assist in gathering and analyzing data from various sources (consumer trends, competitor analysis, industry reports) to make informed proposals
- Campaign Strategy Support: Support seniors in the team to develop marketing and communications strategies for various clients and internal
- Content Strategy: Contribute to brainstorming, creating, and curating content ideas for social media, digital campaigns, and other marketing
- Trend Monitoring: Stay up-to-date on the latest marketing, communication, and digital trends to provide fresh insights and innovative
- Campaign Reporting & Metrics: Assist in monitoring performance of marketing campaigns and strategies, analyzing key performance indicators (KPIs), and preparing reports for internal teams or
- Any other reasonable duties, functions or responsibilities assigned to you from time to time
What You’ll Learn:
- Development of marketing strategies from start to finish
- Market research, data analysis, and using insights to guide strategic decision-making.
- Exposure to creative content strategies, digital marketing tools, and cross-channel campaign
- The opportunity to work closely with a multidisciplinary team in the agency
Preferred Requirements:
- Currently studying or recently graduated with a Marketing, Advertising, Communications or similar degree
- Strong interest in marketing, communications, and strategy with a desire to learn and grow in the
- Excellent communication skills (both written and verbal) with a knack for crafting clear, compelling
- Excellent organizational, time and self-management
- Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word); familiarity with marketing tools like Google Analytics, social media platforms, or CRM tools is a
- A creative thinker with a problem-solving mindset who is eager to bring fresh ideas to the
- Attention to detail and the ability to juggle multiple tasks in a fast-paced environment
- Strong sense of initiative and ability to work under
- Able to commit for at least 4-6 months (Full-time is preferred)
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
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