US Consumer Insights & Competitive Intelligence Lead
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What you'll do
- Lead consumer insights and competitive intelligence for US Sales
- Analyze economic, consumer, and competitor trends to identify and evaluate growth opportunities
- Arm sales leadership with the market intelligence needed to win
- Work closely with market intelligence vendors and reseller account teams to identify key customer segment opportunities
- Feed findings into business development and strategic account teams
- Translate findings into clear recommendations and executive-ready narratives to help leadership act
What they're looking for
- Problem-solving skills
- Analytics skills
- Experience working with market intelligence vendors
- Ability to translate findings into clear recommendations and executive-ready narratives
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Imagine what you could do here. The people here at Apple don’t just create products — they create the kind of wonder that’s revolutionized entire industries. It’s the diversity of those people and their ideas that inspires the innovation that runs through everything we do, from amazing technology to industry-leading environmental efforts. Join Apple, and help us leave the world better than we found it.
Apple’s Sales organization generates the revenue needed to fuel our ongoing development of products and services. This in turn, enriches the lives of hundreds of millions of people around the world. Our sales team, is in many ways, the face of Apple to our largest customers.
Do you love solving problems and have an uncanny knack for analytics? In this role, you will lead consumer insights and competitive intelligence for US Sales — analyzing economic, consumer, and competitor trends to identify and evaluate growth opportunities, and arming sales leadership with the market intelligence needed to win. You will work very closely with market intelligence vendors and reseller account teams to identify key customer segment opportunities, feeding into business development and strategic account teams, translating your findings into clear recommendations and, where needed, executive-ready narratives that help leadership act on what you uncover.
Company
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