NextRaiseNextRaiseFind jobs
Sign inSign up free
Jobs / Customer Service Manager in United States of America
1 day agoBe an early applicant
Apply with autofill
Apply with autofill
Goldenent·1 day ago
1 day agoBe an early applicant

Director, Marketing

Arizona Charlies Decatur, United States of AmericaSenior · 10-15 yearsCustomer Service Manager

Sign up free to see how well your resume matches this role.

Boost your chances at goldenent

How you compare FREE

?
Your scoreYour score: not yet known
→
36
Top 10%Top 10%: 36 out of 100

Top 10% of NextRaise users matched against Customer Service Manager roles in United States.

Must-have skills for this role

  • strategic planning
  • casino marketing
  • database marketing
  • digital marketing

PDF or DOCX · no account needed

Apply faster with autofill FREEThe NextRaise extension autofills your application in one click.careers.example.com/applyAutofillingFull namePriya SharmaEmailpriya.sharma@example.comPhone+49 30 1234567LocationBerlGet the extension

What you'll do

  • Provide strategic leadership and execution of all property-level marketing initiatives, including casino promotions, special events, database marketing, player development campaigns, loyalty program strategies, advertising, digital marketing, and social media engagement
  • Partner closely with property leadership to develop and implement marketing strategies that drive casino revenue, increase visitation, grow market share, improve guest retention, and enhance overall property performance
  • Oversee the property's player loyalty and rewards programs, utilizing guest and player data to develop targeted marketing campaigns that increase acquisition, activation, frequency of visits, and player worth
  • Analyze gaming, visitation, and guest behavior trends to identify opportunities, measure marketing effectiveness, and make data-driven recommendations that improve business results and return on investment
  • Direct the planning, execution, and evaluation of promotional calendars, special events, tournaments, entertainment programs, and incentive campaigns designed to drive guest engagement and revenue growth
  • Manage database marketing efforts, including direct mail, email marketing, mobile campaigns, segmentation strategies, and personalized offers to maximize player response and loyalty
  • Lead the property's digital marketing strategy, including website content, social media platforms, online advertising, reputation management, and guest engagement initiatives that strengthen brand awareness and customer acquisition
  • Collaborate with Gaming Operations, Hotel Operations, Food & Beverage, Finance, and Player Development leadership teams to align marketing initiatives with property goals and deliver a seamless guest experience
  • Monitor and manage marketing budgets, promotional reinvestment, advertising expenditures, and campaign performance to ensure effective allocation of resources and achievement of revenue objectives
  • Establish key performance indicators and regularly evaluate campaign performance, guest engagement metrics, promotional ROI, database growth, visitation trends, and revenue results to ensure accountability and continuous improvement
  • Recruit, develop, coach, and retain high-performing marketing team members, fostering a culture of innovation, collaboration, accountability, and exceptional guest service
  • Serve as the primary liaison between property leadership and corporate marketing teams, ensuring alignment of corporate initiatives while adapting strategies to meet the unique needs and market conditions of the property

What they're looking for

  • 5 years of marketing leadership experience; includes leadership or progressive responsibility in strategic planning and execution in a gaming or hospitality environment
  • Demonstrated experience developing and executing casino marketing strategies, including promotions, special events, player development initiatives, loyalty programs, database marketing, and digital marketing campaigns
  • Exceptional decision-making, planning, and analytical skills with a track record of achieving measurable business goals
  • Strong understanding of casino operations, player segmentation, player reinvestment strategies, loyalty programs, and gaming analytics
  • Strong knowledge of digital marketing channels, social media strategy, online advertising, reputation management, and guest engagement best practices
  • Proven leadership experience with a track record of recruiting, developing, coaching, and motivating high-performing teams while fostering collaboration and accountability
  • Skilled in budget management, workforce planning, and process optimization
  • Strong planning, organizational and analytical skills; experience managing large-scale marketing initiatives and complex budgets
  • Proven ability to lead multi-property or multi-unit teams with demonstrated success in achieving marketing and revenue goals
  • Proficient in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint); familiar with analytics tools and business intelligence platforms
  • At least 21 years of age
  • High School Diploma or equivalent required

Nice to have

  • Bachelor’s degree in Marketing, Business, or related field preferred

Summarised by NextRaise from the employer’s description, which follows in full below.

Full description from employer

At Arizona Charlie's, LLC , we don’t just offer jobs — we build careers. In a business that’s often about flash, we’re the real deal. With a diverse portfolio of hospitality, gaming, and entertainment properties, we’re powered by people who are passionate, reliable, and ready to make an impact. Whether you're just starting out or looking to take your career to the next level, you’ll find real opportunities here — and a team that’s as invested in your success as you are.

 

 

Job Description Summary:

Summary:
As the Director of Marketing, you lead the strategic direction and daily operations of the marketing division. You oversee the development and execution of integrated marketing initiatives-spanning branding, customer engagement, events, and partnerships-to drive growth and strengthen the company's market presence. Your leadership ensures marketing efforts align with organizational goals and deliver measurable impact.

 

 

Job Description:

Essential Functions and Responsibilities:

  • Provide strategic leadership and execution of all property-level marketing initiatives, including casino promotions, special events, database marketing, player development campaigns, loyalty program strategies, advertising, digital marketing, and social media engagement

  • Partner closely with property leadership to develop and implement marketing strategies that drive casino revenue, increase visitation, grow market share, improve guest retention, and enhance overall property performance

  • Oversee the property's player loyalty and rewards programs, utilizing guest and player data to develop targeted marketing campaigns that increase acquisition, activation, frequency of visits, and player worth

  • Analyze gaming, visitation, and guest behavior trends to identify opportunities, measure marketing effectiveness, and make data-driven recommendations that improve business results and return on investment

  • Direct the planning, execution, and evaluation of promotional calendars, special events, tournaments, entertainment programs, and incentive campaigns designed to drive guest engagement and revenue growth

  • Manage database marketing efforts, including direct mail, email marketing, mobile campaigns, segmentation strategies, and personalized offers to maximize player response and loyalty

  • Lead the property's digital marketing strategy, including website content, social media platforms, online advertising, reputation management, and guest engagement initiatives that strengthen brand awareness and customer acquisition

  • Collaborate with Gaming Operations, Hotel Operations, Food & Beverage, Finance, and Player Development leadership teams to align marketing initiatives with property goals and deliver a seamless guest experience

  • Monitor and manage marketing budgets, promotional reinvestment, advertising expenditures, and campaign performance to ensure effective allocation of resources and achievement of revenue objectives

  • Establish key performance indicators and regularly evaluate campaign performance, guest engagement metrics, promotional ROI, database growth, visitation trends, and revenue results to ensure accountability and continuous improvement

  • Recruit, develop, coach, and retain high-performing marketing team members, fostering a culture of innovation, collaboration, accountability, and exceptional guest service

  • Serve as the primary liaison between property leadership and corporate marketing teams, ensuring alignment of corporate initiatives while adapting strategies to meet the unique needs and market conditions of the property

  • Promote a guest-centric culture by enhancing the overall customer experience through impactful marketing programs, loyalty initiatives, and responsive service recovery when needed

Qualifications

  • 5 years of marketing leadership experience; includes leadership or progressive responsibility in strategic planning and execution in a gaming or hospitality environment
  • Demonstrated experience developing and executing casino marketing strategies, including promotions, special events, player development initiatives, loyalty programs, database marketing, and digital marketing campaigns
  • Exceptional decision-making, planning, and analytical skills with a track record of achieving measurable business goals
  • Strong understanding of casino operations, player segmentation, player reinvestment strategies, loyalty programs, and gaming analytics
  • Strong knowledge of digital marketing channels, social media strategy, online advertising, reputation management, and guest engagement best practices
  • Proven leadership experience with a track record of recruiting, developing, coaching, and motivating high-performing teams while fostering collaboration and accountability
  • Skilled in budget management, workforce planning, and process optimization
  • Strong planning, organizational and analytical skills; experience managing large-scale marketing initiatives and complex budgets
  • Proven ability to lead multi-property or multi-unit teams with demonstrated success in achieving marketing and revenue goals
  • Proficient in Microsoft Office Suite (Outlook, Excel, Word, PowerPoint); familiar with analytics tools and business intelligence platforms

Requirements

  • At least 21 years of age
  • High School Diploma or equivalent required
  • Bachelor’s degree in Marketing, Business, or related field preferred
  • Ability to effectively communicate in English, both written and verbal
  • Obtain and maintain all work cards as required by the company
  • Verify right to work in the United States

Work Cards

  • Nevada Gaming Registration

Physical Requirements

  • Occasionally push/pull up to 15lbs
  • Occasionally lift and/or carry up to 50lbs at floor, knee, waist, and chest levels
  • Occasionally squat, kneel, reach, bend, twist
  • Frequently sit and work at a desk or computer
  • Regularly standing and walking
  • Ability to communicate using in-person speech, radios, and telephone
  • Ability to hear, understand, and distinguish speech and/or other sound in person
  • Ability to distinguish between shades of color
  • Ability to use tools or equipment requiring a high degree of dexterity
  • Ability to ascend and descend stairs

Work Environment Potential Conditions

  • Indoor
  • Smoky
  • Noisy
  • Bright flashing lights
  • Extreme hot & cold temperatures
  • Slippery surfaces
  • Exposure to dust, fumes, and/or gases

Disclaimer

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. Must be able to perform the essential functions of the position with or without reasonable accommodation.

 

 

Ready to make your next move the right one?
If you're looking for more than just a job — and want to be part of a team that values integrity, impact, and opportunity — we’d love to hear from you.

 

 

The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not intended to be construed as an exhaustive list of all responsibilities, duties and skills required of personnel so classified. Other duties, responsibilities, and activities may change or be assigned at any time with or without notice. Must be able to perform the essential functions of the position with or without reasonable accommodation.

Company

Goldenent
Arizona Charlies Decatur, United States of America

Company facts come from this company's own listings. We only show what the postings themselves carry.

Sourced from Goldenent's careers site·first seen 19 Sept 2026·last verified 19 Sept 2026·How we source jobs

Similar jobs

  • Area Vice President, Merch and Marketing at usfoodsPlymouth MN–match not yet calculated
  • Sr Director Analyst at GartnerIrving, United States of America–match not yet calculated
  • Associate Director Managed Care Operations at SanofiMorristown, United States of America–match not yet calculated
  • Associate Director, Quality at AstraZenecaGaithersburg, United States of America–match not yet calculated
  • Associate Director Market Access GTN Forecasting Systems And Analytics at SanofiMorristown, United States of America–match not yet calculated

Browse more jobs

  • Customer Service Manager jobs in United States
  • Customer Service Representative jobs in United States
  • Customer Service Team Lead jobs in United States
  • Customer Experience Specialist jobs in United States
  • Customer Service Manager jobs in United Kingdom
  • Customer Service Manager jobs in India