Field Marketing Manager DACH (f/m/d)

Location:  Germany - remotely

 We Are: 

RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary Deep Learning AI algorithms to help brands grow. The company is the market leader in driving performance using Deep Learning across the entire purchase funnel.

Founded in 2012 and now operating in 90+ markets, RTB House has always been private-by-design. It embraces first-party advertising and a relentless approach to innovation. RTB House offers end-to-end Deep Learning-powered AdTech products and solutions to maximize conversion, drive new customer acquisition, create engagement, and fuel long-term demand for a global base of clients.

In 2026, RTB House launched rtb.com, a self-service platform specifically designed to allow small and medium-sized businesses and agencies to deploy auto-built creatives and maximize performance on any budget.

Our team in DACH consists of over 40 people and is an integral part of our company’s global presence. We combine local expertise with our broader company vision. We embrace a "remote-first" approach, allowing our team members the flexibility to work remotely.

The Marketing team is crucial in driving our company’s success, collaborating cross-functionally to deliver data-driven strategies, impactful campaigns, and strong brand communication that fuel growth and support our commercial priorities across the DACH market.

 

You Will:

Field Marketing Planning and Performance 

• Execute the DACH marketing plan in line with local business goals;
• Work with Sales and Account Management to prioritize activities supporting pipeline, deal progression, retention, and upsell;
• Track performance, and optimize activities based on results;
• Manage the regional marketing budget with a focus on efficiency and ROI.

Targeted Campaigns

• Plan and execute targeted lead-generation campaigns for defined prospect and client lists;
• Create relevant touchpoints that help warm up priority accounts and support commercial conversations;
• Coordinate campaigns from briefing and audience selection through execution, follow-up, and reporting.

Events

• Plan and execute owned and external events from concept to post-event follow-up;
• Define clear target audiences and business objectives for each activity;
• Measure event success based on account engagement, influenced opportunities, follow-up, and ROI;
• Coordinate speakers, suppliers, invitations, logistics, and on-site delivery.

Collaboration

• Work closely with the DACH Regional Business Director, Sales, Account Management, Data Analyst and Inventory teams;
• Maintain regular alignment with HQ Marketing and Regional Marketing & PR teams;
• Coordinate stakeholders and suppliers to deliver projects on time and within budget.

 

Desired Experience: 

• 3+ years of experience in B2B marketing, preferably within the technology, digital, advertising, SaaS, or related industries;
• Practical experience in field marketing, lead generation, demand generation, or sales-supporting marketing activities;
• Strong understanding of Account-Based Marketing principles and experience engaging targeted groups of prospects or clients;
• Hands-on experience planning and executing events, campaigns, and other marketing projects;
• Ability to work with defined target-account lists and create relevant touchpoints that support commercial conversations;
• Experience measuring marketing performance and using data to improve campaigns and event execution;
• Strong project management and organizational skills, with the ability to manage several activities and stakeholders simultaneously;
• A practical, delivery-oriented mindset and willingness to take ownership of both planning and execution;
• Strong cooperation and communication skills;
• Exceptional communication skills in German and English (C1 or above) 

 

We Offer: 

• We believe in a healthy work-life balance and therefore prioritize flexible working arrangements- you decide whether you want to work remotely, from our DACH office space or even temporarily from any other location in the world
• We offer a top of the market compensation package, consisting of an above market-average base and an attractive bonus scheme;
• You’re starting out with 28 vacation days- that can turn into 30 days after a 2-year tenure
• Choose between an EGYM Sports club membership or a monthly Pluxee allowance that can be used towards purchases in various grocery stores, shops, and restaurants;
• You will have a structured and interactive onboarding, accompanied by a supporting team member assigned to guide you during your orientation phase to make sure you’re settling in with ease
• We care about your development and help you continuously grow your career with us as part of your personalized development plan- supported by a generous yearly training budget
• An international working environment inspires you and enables you to develop projects as part of a highly qualified cross-functional team

You don't need to tick every box to apply. If you are passionate about digital marketing, send us your CV, and we'll review it.

 

Information for Applicants: Germany