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Jobs / Marketing Manager in Canada
19 days ago
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BMO (Bank of Montreal)·BFSI·19 days ago
19 days ago

Senior Manager, Customer Segments and Growth (Product & Digital)

Toronto, CanadaSenior · 8-12 yearsMarketing Manager

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Must-have skills for this role

  • product management
  • digital strategy
  • retail banking
  • strategic planning

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About this role

Application Deadline:

08/28/2026

Address:

33 Dundas Street West

Job Family Group:

Customer Solutions

Reporting to the Director, Segments & Growth, the Senior Manager, Customer Growth Strategy is responsible for leading the product and digital strategy for the priority segment to accelerate acquisition, deepen customer engagement, and improve retention.

This role will work closely with Product, Digital, Marketing, Analytics, and Technology partners to enhance BMO’s priority segment value proposition, drive product innovation, and deliver seamless digital experiences that meet the evolving needs of newcomers.

As a people leader, the successful candidate will lead a team responsible for product and digital growth initiatives while driving performance against key segment growth objectives.

Typical Day Might Include

  • Build and deliver end-to-end strategies that drive segment acquisition, with a focus on product and digital innovation.
  • Identify opportunities to enhance everyday banking products, offers, and customer value propositions for priority segment.
  • Partner with Product and Digital teams to influence roadmaps and drive customer-centric innovation.
  • Lead initiatives that improve onboarding, digital journeys, and establish best in class customer experience.
  • Develop compelling business cases, recommendations, and executive presentations to influence strategic decisions.
  • Leverage customer insights, market trends, and analytics to identify growth opportunities and optimize performance.
  • Lead cross-functional teams in the execution of major initiatives and go-to-market strategies.
  • Establish KPIs and performance measures to monitor business impact and drive continuous improvement.
  • Lead and develop a high-performing team while fostering a culture of innovation, accountability, and collaboration.

Qualifications

  • 7–10 years of experience in financial services, banking, product management, digital strategy, or innovation roles.
  • Strong experience with retail banking and everyday banking products.
  • Proven experience delivering product enhancements and customer experience improvements that drive business growth.
  • Experience working across Digital, Product, Marketing, Analytics, and Technology teams.
  • Strong strategic, analytical, and problem-solving capabilities.
  • Ability to influence and lead cross-functional stakeholders in a complex organization.
  • Experience developing growth strategies, business cases, and executive presentations.
  • Previous people leadership experience considered an asset.
  • MBA or Master's degree considered an asset.

Salary:

$94,600.00 - $176,000.00

Pay Type:

Salaried

The above represents BMO Financial Group’s pay range and type.

Salaries will vary based on factors such as location, skills, experience, education, and qualifications for the role, and may include a commission structure. Salaries for part-time roles will be pro-rated based on number of hours regularly worked. For commission roles, the salary listed above represents BMO Financial Group’s expected target for the first year in this position.

BMO Financial Group’s total compensation package will vary based on the pay type of the position and may include performance-based incentives, discretionary bonuses, as well as other perks and rewards. BMO also offers health insurance, tuition reimbursement, accident and life insurance, and retirement savings plans. To view more details of our benefits, please visit: https://jobs.bmo.com/global/en/Total-Rewards

About Us

At BMO we are driven by a shared Purpose: Boldly Grow the Good in business and life. It calls on us to create lasting, positive change for our customers, our communities and our people. By working together, innovating and pushing boundaries, we transform lives and businesses, and power economic growth around the world.

As a member of the BMO team you are valued, respected and heard, and you have more ways to grow and make an impact. We strive to help you make an impact from day one – for yourself and our customers. We’ll support you with the tools and resources you need to reach new milestones, as you help our customers reach theirs. From in-depth training and coaching, to manager support and network-building opportunities, we’ll help you gain valuable experience, and broaden your skillset.

To find out more visit us at https://jobs.bmo.com/ca/en.

BMO is committed to an inclusive, equitable and accessible workplace. By learning from each other’s differences, we gain strength through our people and our perspectives. Accommodations are available on request for candidates taking part in all aspects of the selection process. To request accommodation, please contact your recruiter.

Note to Recruiters: BMO does not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to BMO, directly or indirectly, will be considered BMO property. BMO will not pay a fee for any placement resulting from the receipt of an unsolicited resume. A recruiting agency must first have a valid, written and fully executed agency agreement contract for service to submit resumes.

BFSI

Company

BMO (Bank of Montreal)BFSI
Toronto, Canada

Company facts come from this company's own listings. We only show what the postings themselves carry.

Sourced from BMO (Bank of Montreal)'s careers site·first seen 5 Aug 2026·last verified 8 Sept 2026·How we source jobs

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