Royal Bank of Canada·16 days ago
16 days ago
Senior Manager, Digital Marketing Growth & Acquisition - RBC Direct Investing
Sign up free to see how well your resume matches this role.
What you'll do
- Lead the end-to-end acquisition funnel for RBC Direct Investing
- Drive organic and paid campaigns
- Optimise content strategy
- Deliver measurable results
What they're looking for
- Experienced digital marketer with a strong background in acquisition and a passion for transformation
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
We are recruiting a Senior Manager, Digital Marketing Growth & Acquisition to lead the end-to-end acquisition funnel for RBC Direct Investing. Drive organic and paid campaigns, optimise content strategy, and deliver measurable results. Ideal for experienced digital marketers with a strong background in acquisition and a passion for transformation.
Skills
- digital marketing
- acquisition campaigns
- content strategy
- answer-engine optimization
- conversion rate optimization
- funnel optimization
- seo
- paid media
- cross-channel marketing
- digital acquisition
- ga4
- funnel analysis
- funnel attribution
- stakeholder management
- strategic thinking
- product development lifecycle
- website design
- investments
- self-directed investing
- cross-functional collaboration
- reporting
- dashboarding
- attribution
Company
Royal Bank of Canada
Toronto, Canada
Company facts come from this company's own listings. We only show what the postings themselves carry.