Museum of Modern Art (MoMA)·Other·5 hours ago
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Senior Marketing Manager, Paid Media
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What you'll do
- Own MoMA's audience acquisition engine.
- Translate investment across paid social, brand and influencer partnerships, and community cultivation into measurable, scalable growth.
- Expand MoMA's local and domestic reach.
- Connect new audiences to the museum.
- Move audiences strategically through the funnel, from first discovery to visitation, membership, and long-term brand affinity.
- Integrate data-driven insights with culturally resonant partnerships and media strategies.
What they're looking for
- Experience in managing paid media and audience acquisition strategies
- Proven track record in paid social media management
- Experience with brand and influencer partnerships
- Strong understanding of marketing funnel management
- Ability to leverage data-driven insights for media strategy
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
The Senior Marketing Manager owns MoMA's audience acquisition engine, translating investment across paid social, brand and influencer partnerships, and community cultivation into measurable, scalable growth. This role is responsible for expanding MoMA's local and domestic reach, connecting new audiences to the museum and moving them strategically through the funnel, from first discovery to visitation, membership, and long-term brand affinity. By integrating data-driven insights with culturally resonant partnerships and media strategies, this leader ensures every dollar spent works harder to grow MoMA's audience.
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Company
Museum of Modern Art (MoMA)Other
New York, United States of America
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