Senior UX Designer

A major financial services organization is looking for a Senior UX Designer specializing in conversational experiences to join a digital innovation team responsible for enhancing customer interactions through an AI-powered digital assistant. The role focuses on improving conversational journeys and designing intuitive dialogue flows that help customers interact more effectively with digital services. Requirements · Design and optimize conversational experiences for a digital assistant platform. · Translate complex business processes into simple and intuitive conversation flows. · Collaborate with designers, developers, analysts, and business stakeholders to deliver seamless digital experiences. · Conduct usability testing and user research to refine conversation design. · Analyze interaction data and user feedback to improve conversational performance. · Maintain consistency in tone-of-voice, design patterns, and interaction standards. · Support experimentation through A/B testing and iterative improvements. Required Skills & Expertise Must Have · Minimum 5 years of experience in UX Design, Conversational UX, or UX Writing. · Strong experience designing chatbot or conversational assistant interactions. · Excellent Dutch language proficiency. · Strong English communication skills. · Experience with user research, usability testing, and interaction analysis. · Ability to translate complex workflows into clear and intuitive user journeys. Should Have / Nice to Have · Knowledge of conversational AI, NLP, or chatbot technologies. · Experience with UX design tools such as Figma, Miro, or similar prototyping platforms. · Experience working within Agile product teams. · Exposure to digital platforms or customer-facing applications. Soft Skills · Strong analytical and problem-solving abilities. · Customer-focused mindset with attention to usability and clarity. · Collaborative team player capable of working in multidisciplinary environments. · Creative thinker with strong communication and storytelling abilities. · Ability to work independently and proactively in fast-moving product teams.