Mahindra & Mahindra·Automotive·1 month ago
1 month ago
Chennai Area Sales Manager Chen
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What you'll do
- Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail)
- Plan and execute activations for enquiry generation
- Ensure quality and quantity of test drive from all enquiry sources
- Ensure accuracy and authenticity of booking data
- Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio
- Focus on processes to improve conversion ratio (CVR)
- Ensure accuracy and authenticity of DMS data
- Plan for sales for 'N' Month
- Identify training needs and ensure effectiveness
- Motivate and retain manpower by rewards and incentives
- Ensure Adherence to Sales story
- Ensure adoption of digital tools: Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximise CVR
What they're looking for
- MBA; Post Graduate Dip in Mgmt
- Core Automotive Sales/ FMCG sales experience
- Experience of 3- 8 years
Nice to have
- Experience in Consumer FMCG / Food industry
- Experience in Automotive Industry
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
Responsibilities & Key Deliverables
Retail Sales - Manage E-T-B-R (Enquiry, Test Drive, Booking, Retail.Plan and execute activations for enquiry generation.Ensure quality and quantity of test drive (from all enquiry sources.Ensure accuracy and authenticity of booking data.Achieve retail as per targets, VDN (Vehicle delivery note) vs Retail ratio.Focus on processes to improve conversion ratio (CVR.Ensure accuracy and authenticity of DMS data.Plan for sales for 'N' Month.Manpower Productivity - Identify training needs and ensure effectiveness.Motivate and retain manpower by rewards and incentives.Ensure Adherence to Sales story.Digital Conversion - Ensure adoption of digital tools :Test Drive anytime anywhere (TDAA), Personal voice assistant (PVA), Bring Showroom Home (BSH), Virtual Reality (VR) and Tablets to maximise CVR.Ensure adequacy and quality of Digital engagement managers.Dealer working capital rotation.Ageing of stock- Ensure dealer market outstanding reduction, Aging stock liquidation, forecasting for N+1 monthPlan and execute activations for enquiry generation
Preferred Industries
Consumer FMCG / Food
Automotive Industry
Education Qualification
MBA; Post Graduate Dip in Mgmt
General Experience
Core Automotive Sales/ FMCG sales,Experience of 3- 8 years
Critical Experience
System Generated Core Skills
Credit Management
Consumer Focus
Manpower Management
Dealer Relationship Management
Manpower Planning
Market Acumen
Sales Planning
Capability Building
System Generated Secondary Skills
Capability Building
Change Management
Consultative Selling
Statutory Compliance
Designing Customer Experience
Financial Management
Identifying Customer Needs
Market Intelligence
Order Management
Performance Management
Product Knowledge & Application
Product Knowledge - Hybrid Vehicle
Territory Coverage Optimization
Working Capital Management
Automotive
Company
Mahindra & MahindraAutomotive
Chennai, India
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