Field Marketing Manager
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What you'll do
- Partner closely with our GTM leadership team to execute on the right portfolio of events to accelerate demand generation pipelines
- Execute on our event strategy ensuring we’re getting in front of the right audience, generating leads, and reaching out to leads in a timely manner
- Extend the Decagon brand across different event formats including conferences, executive dinners, webinars, product launch events, and more
- Define and measure field marketing success through key performance indicators (KPIs) such as ROI, lead generation, pipeline influence, and sales engagement.
- Own the outcome of the leads generated and driving high ROI of our events
What they're looking for
- 3-5 years of experience planning and executing and hosting sponsored events
- 1-2+ years of field marketing experience with a B2B SaaS / enterprise software startup
- Excellent attention to detail and operational rigor
- The ability to span events across tradeshows, webinar/virtual, and customer dinners
- The ability to span events across awareness (building awareness of Decagon’s brand and getting in front of new leads) and demand generation (driving demos booked)
- Experience and affinity for evolving projects and experiments into repeatable programs
- Outstanding project management skills, the ability to organize and manage multiple priorities, working relationships, cross-functional partners, and vendors while driving timelines and owning the outcome
- Familiarity with sales processes and systems
- The ability to travel domestically and internationally up to 40%
Summarised by NextRaise from the employer’s description, which follows in full below.
Full description from employer
About Decagon
Decagon is the leading conversational AI platform empowering every brand to deliver concierge customer experiences.
Our technology enables industry-defining enterprises like Avis Budget Group, Block’s Cash App and Square, Chime, Oura Health, and Hunter Douglas to deploy AI agents that power personalized, deeply satisfying interactions across voice, chat, email, SMS, and every other channel.
We’re building a future where customer experiences are being redefined from support tickets and hold music to faster resolutions, richer conversations, and deeper relationships. We’re proud to be backed by world-class investors who share that vision, including a16z, Accel, Bain Capital Ventures, Coatue, and Index Ventures, along with many others.
We’re an in-office company, driven by a shared commitment to excellence and velocity. Our values — Just Get It Done, Invent What Customers Want, Winner’s Mindset, and The Polymath Principle — shape how we work and grow as a team.
About the Role
We’re looking for a field marketing manager to continue to build out our field marketing function across conferences, events, and executive dinners to drive awareness and pipeline generation. You will help shape the strategy and execution from the field marketing program. The ideal candidate has experience running field events at a fast growing B2B SaaS startup.
In this role, you will
Partner closely with our GTM leadership team to execute on the right portfolio of events to accelerate demand generation pipelines
Execute on our event strategy ensuring we’re getting in front of the right audience, generating leads, and reaching out to leads in a timely manner
Extend the Decagon brand across different event formats including conferences, executive dinners, webinars, product launch events, and more
Define and measure field marketing success through key performance indicators (KPIs) such as ROI, lead generation, pipeline influence, and sales engagement.
Own the outcome of the leads generated and driving high ROI of our events
Your background looks something like this
3-5 years of experience planning and executing and hosting sponsored events
1-2+ years of field marketing experience with a B2B SaaS / enterprise software startup
Excellent attention to detail and operational rigor
The ability to span events across tradeshows, webinar/virtual, and customer dinners
The ability to span events across awareness (building awareness of Decagon’s brand and getting in front of new leads) and demand generation (driving demos booked)
Experience and affinity for evolving projects and experiments into repeatable programs
Outstanding project management skills, the ability to organize and manage multiple priorities, working relationships, cross-functional partners, and vendors while driving timelines and owning the outcome
Familiarity with sales processes and systems
The ability to travel domestically and internationally up to 40%
Benefits
We proudly offer the following benefits for our full-time employees:
Medical, Dental, and Vision benefits for you and your family
Life Insurance and Disability Benefits
Retirement Plan (e.g., 401K, pension)
Parental Leave
Fertility and family building benefits through Carrot
Monthly stipend to support your wellness, lifestyle, and work-life balance
Daily lunches and snacks in the office to keep you at your best
Take what you need vacation policy (subject to local requirements; UK employees receive 25 days of statutory leave)
These benefits are described in more detail in Decagon’s policies, may vary by location, and can change at any time according to applicable compensation and benefits plans.
Company
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